1925: Using Mind Control to Raise Startup Cash by Michael Simpson of Nir and Far on Persuasive Funding

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Episode 1925:

Michael Simpson reveals how entrepreneurs can leverage social proof and scarcity, two powerful psychological triggers, to increase their chances of raising startup capital. By creating urgency and demonstrating interest from others, founders can flip investor hesitation into momentum, even in the absence of hard financial data.

Read along with the original article(s) here: https://www.nirandfar.com/raisemoney/

Quotes to ponder:

"Investors are a lot more compelled to invest if there is $100,000 left in a $1m round then if there is $900,000 still available."

"Social proof, in essence, is the herd instinct: people are more compelled to do something if others are already doing it."

"Make up your own mind. Don't follow the herd. Don't chase."

Episode references:

AngelList: https://angel.co

True Ventures: https://www.trueventures.com

The Power of Now: https://www.amazon.com/Power-Now-Guide-Spiritual-Enlightenment/dp/1577314808