How Strategic Partnerships Can Rescue Your Revenue Team with Allan Adler

How is your revenue team doing? Did they miss their numbers last period? Are they frustrated with a lack of qualified leads and pipeline? Are they looking to partnerships, and to YOU, for help? That’s what we’re covering in today’s episode of Partnership Unpacked. Welcome back to Partnership Unpacked, where I selfishly use this time to pick the brains of experts at strategic partnerships, channel programs, affiliates, influencer marketing, and relationship building… oh, and you get to learn too! Subscribe to learn how you can amplify your growth strategy – with a solid takeaway every episode from partnership experts in the industry. Now I don’t know about you, but so many of the sales and revenue team members I talk to these days are hurting. They’re struggling to get leads. They’re struggling to close deals. And guess what… they’re looking to us as partnership leaders to help! Whether that’s partnering with brands to bring in new marketing leads, or creating stronger channel partners who can resell or refer. But what if you could bring partners to the table who could not only drive pipeline, but also increase those close rates and even drive up deal size? Would that be beneficial to you and your revenue team? That’s exactly what Allan Adler is going to talk to us about. Allan is known worldwide as a Chief Ecosystem Officer and helps clients build partner ecosystems and accelerate their ecosystem flywheel. (I love that metaphor) He is the creator of the GoToEco framework that helps unlock the potential of Ecosystem and transform businesses for good by leveraging co-selling orchestration to achieve co-selling mastery. As the Chair of the Ecosystem Counsel at PartnerHacker and an Executive Member of Partnership Leaders, he’s immersed in the partnership world and the perfect guest to help us, and our revenue teams, today! Partnership Unpacked host Mike Allton talked Allan Adler about: ♉️ How co-selling with partners works ♉️ What partner co-selling success looks like ♉️ How to find the right partners for co-selling Subscribe to the show calendar: agorapulse.com/calendar Learn more about Allan Adler Connect with Allan Adler on LinkedIn Resources & Brands mentioned in this episode Digital Bridge Partners How To Develop A Strategic Partnership Into A Cornerstone w/ Sam Yarborough How to Create a Partnership Movement in Your Company w/ Jared Fuller Reveal Superglue Crossbeam Subscribe to the show calendar: agorapulse.com/calendar Learn more about Agorapulse with a free demo   Full Notes & Transcript: https://www.thesocialmediahat.com/blog/how-strategic-partnerships-can-rescue-your-revenue-team-w-allan-adler/   Brought to you by Agorapulse: the #1 rated social media management solution.   Music by Jumbo, "Peripheral" (feat. Plum Soul) Produced and Hosted by Mike Allton