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August 26, 2025 37 mins

What if the real economic power players have been sitting at the kitchen table all along?

In this episode of Real Money, Real Life™, I'm joined by Natalie Benamou, founder and CEO of Her C-Suite®, to explore the rising Power of the Purse — the often invisible, yet deeply influential role women play in financial decision-making, wealth transfer, and economic change.

We talk about:

  • Why women control up to 85% of household spending — and how that shapes markets
  • The difference between spending power and wealth-building power
  • How women are showing up differently in financial conversations post-COVID
  • The mindsets that block women from stepping fully into financial authority
  • What a portfolio career is — and how to plan for what's next

Natalie also shares her own financial awakening during the pandemic, the lessons she learned navigating her investments, and how Her C-Suite is helping women claim their seat at the table — and on corporate boards.

Guest Bio:
Natalie Benamou is the founder and CEO of Her C-Suite®, a platform helping women in mid-to-late career stages navigate career transitions, board opportunities, and entrepreneurial growth. She is also the host of the Women Leaders on the Move podcast, and the founder of Her Health X, an initiative dedicated to transforming women's healthcare.

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