In this episode of Restaurant Catering Smarts, Michael Attias welcomes Ellen Diehl, Operations Coordinator at Roots Natural Kitchen—affectionately dubbed "The Catering Queen" by her team.
Ellen plays a pivotal role in building and scaling off-premise catering for one of the country's fastest-growing health-focused fast-casual brands. From her humble beginnings working the drive-thru at Long John Silver's to orchestrating seamless catering operations across multiple locations, Ellen's journey is both inspiring and practical.
Michael and Ellen dive into:
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How strong systems and SOPs empower store teams to deliver consistently great catering
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Using CaterZen to coordinate logistics, manage orders, and eliminate chaos
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What it takes to scale catering without sacrificing brand standards or team morale
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Why packaging, communication, and training are key ingredients to off-premise success
This is a must-listen episode for anyone looking to scale catering smartly, without burning out their teams or blowing up their operations.
Restaurant Catering Smarts is sponsored by CaterZen Catering Software—the all-in-one solution for restaurants ready to grow catering sales while saving time and staying organized.
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