October 26, 2024 • 30 mins
Law Smith is GIRTHY podcasting in Work Smarter Not Harder fashion on GIRTHYpod®. Learn how to work smarter, not harder, with AI-powered writing tools and data removal services that can save you time and hassle. Discover tips for upscaling old videos to 4K quality and streamlining your email marketing efforts with the simplicity of Flodesk. But that's not all - Law also shares his unfiltered thoughts on the dreaded 5K race and why he'd rather skip the "sport for joggers." Packed with practical advice, personal anecdotes, and a touch of humor, this episode is a must-listen for anyone looking to optimize their workflow, protect their digital footprint, and find fulfillment in their fitness journey.
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Sweat Equity 🔗s
Hosts’ Eric Readinger & Law Smith 🔗s
Podcast, scheduling mishaps, Susie Orman, financial advice, Dave Ramsey, work smarter not harder, Patreon, ROI (Return on Investment), AI writing, Zup Yak, data removal, Incogni, email marketing, Flowdesk, hurricane, time management, 5k race, class action lawsuits, upscaling video, Topaz AI, watermark remover, marketing, personal anecdotes, family, emotional investment, generators, hurricane tips, political ads, data privacy, social media. sweat equity podcast rebranding trademark protection podcast name creation seo optimization business podcast entrepreneur tips creative naming content creation podcast marketing brand building podcast industry trends podcast monetization podcast growth strategies podcast audience engagement podcast production techniques podcast hosting platforms podcast distribution channels podcast guest booking podcast sponsorship opportunities podcast advertising strategies podcast listener engagement podcast analytics podcast metrics podcast reviews podcast ratings podcast social media promotion podcast email marketing podcast transcription services podcast show notes podcast episode structure podcast episode formatti
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Law Smith (00:00):
Who? Yes, queen, we. I don't know if Eric and I even
(00:04):
still have a podcast, but Iwanted to get something on the
board him and I have hadscheduling mishaps because,
like, both of us got a lot goingon, brother, but girthy podcast.
This is a work smarter, notharder, kind of session. I
figure I would just do a littleguy and get a few things over to
(00:27):
you. I like to call myself theSusie Orman of podcasting,
business podcasting. You knowSusie Orman that if she's not a
lesbian, she looks like one, butshe she's the one that gives
financial advice. She used tohave a show that was very
entertaining, and she seemedmore genuine to me than Dave
(00:50):
Ramsey. He Dave Ramsey, seemslike a scheme where Susie Orman
really sound like Minnesota orChicago trying to help people. I
want to get to real quick, andthis is this will be more of
like work smarter, not harderkind of pod episodes, I might
make this more of a Patreon. Ihave the idea for that, and
(01:14):
maybe one called ROI, just toget short guys in there. And
then Eric and I could do otherpodcasts just hanging out, and
he could tell me about aliensand things that are pretty
interesting about aliens, Iguess. And I'll bring up random
stuff, which I've got a heaterin my head for some reason for
(01:37):
right now. Zupiak.com promo codesweat. If you write any blog
post or you need to rewritesomething, or you want to take
someone else's you want toplagiarize other people's work,
you can put the URL inzapier.com and put it in and it
will remix it, which is prettyvaluable. If you do the promo
(02:00):
code sweat, you get the hook upon it. It's Seo AI writing, and
you can kind of write it in yourin your voice, if you want. So
the biggest thing everybody willtell me is AI, it's d value, not
so much with up Yak, because youcan kind of alter it the way you
(02:21):
need to, just like a lot ofapps, it'll take a little bit of
time to kind of get aroundthere, but take 10 minutes. And
if you write anything, andyou're like me, and having to
write, I had to write avalidation letter to my daughter
for her class. I had to do thisfor my son last year. And at
(02:44):
first blush, I'm like validationday, really, but it was actually
kind of a sweet thing. It'slike, when do you get to hear
everybody you know? Her wholeclass wrote a letter to her, and
they do for every kid, but theywrote a letter to her, all good
things. And then the parentscome and they read their letter,
(03:08):
and she she read a letter to us,and it was very touching. I
didn't cry, although I almostdid, like, four times. And if
you're like me, having to writesomething from whole cloth a lot
of the time it, it can be like,Alright, I have to really talk
myself into it. If it's forwork, kind of writing, then it's
(03:32):
one of those things where I'llbe like, Oh man, I there's like,
no creative juice behind it, soZup yak kind of will bridge that
gap, or the ADHD, the mathpeople like me, or good concept
people, but not execution on thewriting. And then a couple other
things I'll give you, and I'llput it in the show. Description
(03:57):
is in cogni. I've been using it.It's it'll take, if you, if you
get anybody's phone number, Iadmit any phone number I get, I
immediately put in fast peoplesearch com, especially any of
the dating app hoochies I'mtalking to. I want to make sure
I'm talking to the right person.And it's creepy how much, how
(04:21):
correct it is, how much data isout there. So in cogni data
removal, there's a promo code inthe episode. I think it's it'll
show you how many hours itsaved. If you had to do this
manually, it's taken me off 133different public data record
sites, and another, like 60private ones. So I'm in
(04:44):
marketing. I work in the kind ofthe nerd side on the data
aspect. I know a lot about it,and it's still mind blowing. How
much is out there. Think ofthis. Yes, I've never signed up
for any political ad or likeanything for a mailer. I'm
getting political ads out theass. And I would describe myself
(05:08):
as a political I don't likethat. My data is out there. I'm
gonna, it's gonna be a slow burnto really kind of work on that
and get all of that off. But fornow, in cogdee is a good cheat
code. And then Flodesk emailmarketing. I've been using this
to promote when I have myspecial filming, and I'll be
(05:31):
using it when we really do thepremiere stuff. I'm going to be
sending an email blast out. AndI love Flodesk when all the
other email marketing apps havebecome like they try to do
everything, or they get boughtup MailChimp and they try to add
too many features. Oh, they'rean automation. They're a CRM now
(05:55):
fuck that Flodesk rules. It'svery simple. You can get in and
out if you're quick with emailmarketing, if you've done any of
it in the basic levels. Theyalready have templates, all that
stuff. You can get 50% off thepremium, which is like, takes it
to 19 bucks a month for thepremium version of Flodesk,
(06:19):
which means not going to sayFlodesk at the bottom, it's
going to you can do someautomations with it, if you
want, but you don't have to.They've simplified the the user
experience, which I love, samewith like Squarespace, call real
LinkedIn premium. Those will allbe links in the episode
(06:42):
description, kind of a longsponsorship, but all of these,
all of these were from fromthings we liked. And some are
affiliate links. Some are just,some are sponsors. I guess I
should to officially make thisour podcast. I gotta give a
hottie, toddy hottie, um, Idon't know what our theme music
(07:05):
is. I know it's changed. We soldsweat equity podcast, the
trademark and girthy pod is in atrans is a working title, which
we like, because we've beensaying kind of a mantra of
girthy ROI. You want to get thatvery wide hockey stick on the
graph of the ROI, the very themultiple, multiple X ROI, and it
(07:29):
dawned on me recently, might notbe a great name if we're not
famous already, because thesearch ability is going to be
tough. So I don't really want todo a RE, full rebrand, but
because it's I could do it forclients. I can't. It's harder
for something a little bitemotionally invested in like
(07:52):
Eric and I are, and then there'stwo of us who are very good at
rebranding things. But again,when you're close to it, it's
very tough. So I've got a couplethings how to upscale video into
4k or if you had old, like 360video from a flip camera, I can
see my nicotine gum showing upon video. I'll take that out.
(08:17):
Yeah, I'm cool nicotine gum.I've got places where it I've
got a link so you can jump overpay walls to read stuff, and
I've got a place where you can,you want to get that Getty
image, and you want to get thatAdobe Stock Photo, whatever it
is, Shutterstock, and you wantto get rid of that watermark.
(08:41):
Well, I've got the site. This iscalled a tease. Y'all. This is a
real tease, but I gotta I wasthinking about two things, not
so much business related. Thiswill all kind of go around time
work smarter, not harder, one ofmy least favorite phrases, but
it applies to a lot of things. Ithink of time as a commodity.
(09:05):
And the if you ever talk toolder people, the one thing they
wish they had more of was timededicated to the correct areas.
Ask any successful person, youknow, what do you wish you did
more of you'll hear a lot ofthem say, I wish I spent more
time with my family. Usually,that's like one big regret out
(09:29):
of these, like Monster CEOs thatdecide to get a conscience all
of a sudden, or workaholics,which kind of became a
synonymous with work ethic, likea good work ethic. But now
someone was like, No, it's a badthing. It's a pejorative. It's
be. It's like, you're addictedto work and it's and addictions
(09:53):
are really classified. I've heard
when it starts getting in theway of everything else. Yes, so
like, that's always my indicatorto pull back. I'm fat. That
about the fattest fat I've beenbecause of the hurricane eating,
hurricane, boredom eating at anall time high. But I What's it
(10:15):
called? You know, that's when Ipull back. I go, Whoa, 220,
that's my fast fat for me,that's bad on me, I feel like
crap, and so that's when I pullback. Same workings, the same.
You gotta figuring out timemanagement is so underrated and
not talked about because it maybe boring, but it is that thing
(10:38):
of like, the people I hate themost are people that are
perpetually late. And it's aweird psychology behind that. It
to people who aren't late. Itseems insane to have someone
close in your life that's alwayslate. Now I've heard that kind
(11:00):
of theory, like, well, you thinkyour time is more valuable than
mine? I don't think it's thatconscious. I think it's there's
something there where, if you'veever had someone that's late all
the time and you actually watchthem, observe them, you're like,
Oh, you just sit down and stareat a wall, like that's part of
your process for getting ready,or, you know, if you gotta be
(11:25):
somewhere at five, and itusually takes 30 minutes to get
there, and it's four o'clockwhen time do you leave? And
they're like, five, and you'relike, there's something odd
about it, and it's, it's one ofthose things, if you're
(11:46):
successful enough, you can maskit, as Michael Wilbon says,
winning is a stinky cologne. ButI think I've been thinking about
time, and time's a flat circle.I was getting it deep into that
last night. I don't reallyunderstand what that means. 10
years later, after TrueDetective was out, and I heard
(12:08):
it last night, and I was like, Istill don't get it. I'll take
I'll put a pin in that for now,until I really do my quote
research. But two thirds thingsI got for you, unrelated to life
(12:29):
hacks, stuff like thathurricane. I'm beat from the
hurricane. I'm overwhelmed, andI didn't get anything really
lost power for a little bit.That was about it. I'm right in
Tampa, right in the middle. Imean, technically we didn't get
(12:49):
hit by either Helene or uncleMilty, but I feel like Helene
really flooded. About 50% of allthe people I within, arm's
reach, my friends and familythat have houses, about 50% of
(13:09):
them had some serious flooding,and then you had all this debris
hanging out outside. That'ssomething not really talked
about. You're not gonna havethat fucking weirdo from the
Weather Channel trying tosensationalize this because it's
kind of boring and pragmatic andlike but if you really think
about it, it is interesting thatwe had a hurricane or flooding
(13:34):
from one this the surge ofwhatever, and then all this
debris of old stuff from thehouses that have been brought to
the curb, and then there wasn'tenough time for the city or or
privately, for people to take itaway. And so now you had all
this junk being weaponized, andUncle Milty, kind of crazy
(14:00):
Milton was closer to a directhit for the Tampa Bay area.
Technically, have never had adirect hit and recorded history
or something like that. Mycompany's name is tokabaga,
after the tribe that may haveblessed the area to not get hit
by Hurricane. If you're morepractical, you probably look at
the winds and how they they workaround October, September. You
(14:27):
know how in the weather, how hotit can get, has something to do
with how warm the Gulf is,because the pear cranes will
just sit there and chill andbuild up. It's like when you get
in a fight with your your guy orgal, and you're like, something
(14:49):
cuts it off, and you're like,I'm just spinning around like
Tasmanian devil getting morepissed because something got in
the way of me throwing down amad slam in this art. Payment.
It's kind of like that, and itbuilds up steam, and then when
it comes but I'll say, withhurricanes, we've talked about
this on our podcast in yearspast, especially after Irma,
(15:16):
here's really dumb guy stuffthat we've realized by a
generator. If you're looking atmy pretty green eyes or
listening to this raspy, Bumblyvoice, make a note right now
stop what you're doing either goon Amazon and put it in the cart
and get it later. By the way,there's a Chrome extension for
(15:39):
Amazon that'll show you all thefake reviews. Amazon fake
reviews. It does it for othersites now, and it's awesome.
It'll show you the sellerquality. You can only use it on
desktop, but still get agenerator or a battery backup,
like I've got, so if the powerwent out and I still had
(16:02):
internet, or I could use off mycell phone, somehow, I could
still use my laptop if I neededto work that kind of thing. I
know that sounds like kind ofwhite people like tips, but work
from there's a lot of work fromhome people after COVID, so
maybe that'll help, be helpful.Other thing was, beforehand,
(16:27):
people freak out and go buy abunch of stuff, and I remember
these last few hurricanes, notoilet paper in the aisles. And
then I did my theory that I usedwith COVID or the lockdown,
times of 2020, let's sayFebruary to May, where we were
(16:47):
in lockdown and no one could gettoilet paper at some point, I
just said, go to the ghetto gasstations. Go to the hood. It's a
lot of scared older people thatare going to the grocery store
and stocking up because they'rewatching, you know, more
mainstream media that is tellingthem, Look, we had the fucking
(17:10):
mayor of Tampa say you're goingto die if you stay here. And
that pissed me off, becausethat's like, that's so
unethical, and I get it, if shewas trying to do it from a point
of, like, I have tosensationalize this to get more
people to leave. But I thinkit's dishonest, and it kind of
(17:33):
made the whole area look dumb.And then you have this weird
intro fighting group in, youknow, personal relationships
like getting more heated becausethey're like even the mayor said
you're gonna fucking die, andpeople that worry a lot and a
(17:55):
little over anxious aboutthings, overthinking, you should
Understand, ladies, I don't knowhow to do this bit on stage yet,
but a lot of y'all overthinkjust try to under think like I
do. It's a lot easier. Andthey're like, Well, yeah, but
(18:18):
you're not playing. Or I go, Iplan. I just go, have I been
thinking about my calendar formore than 10 minutes? I'm good.
I'll find a cut off point andgo. That's all right. If I
haven't figured out whatever I'mdoing time wise, I'll come back
to it under thing. Try tounderthink Another thing I was
(18:42):
going to throw out there is you,if there's no water in your
area, go fill up the bathtub. Gofill up a cooler in the bathtub,
or just fill up the bathtub.Yeah, it's not the best I get
it, but you'll have water.People fucking lose their shit.
(19:07):
And then if FEMA is not helpingdown here, this is not like
Katrina. I mean, that was adisaster, and a lot of it, man
made. A lot of this, you know,could be a little bit man made
ish on the prep side and thepost side. This area was without
power after Milton for about aweek, which is kind of crazy,
(19:29):
and it's starting to turn intoMad Max. Those are the hurricane
tips. Alright, I gotta zoomthrough the rest of this. I
didn't think I'd do more thanfive minutes on here. I had a
friend ask me if I wanted to doa 5k race, and I said no,
(19:54):
just straight up, no. And Ithink she was a coordinator for
it, or maybe, like the exact.Director of this thing. And I
said, Nope. And she was reallypissed about it. And I was like,
I didn't I should have gotteninto this with her. But I was
like, Well, five ks are kind ofworthless. Let's talk about, I'm
(20:19):
not even going to go to go tothe charity aspect of it, where
you're like, how much of thisactually goes to the charity?
Just the whole event, like,Wait, I gotta pay to go do the
worst quote sport out there.Because to me, jogging is not
(20:43):
it's a sport for sure, Marathonrunnings, that's legit. You're a
tough mudder. Get your mud onwhatever Spartan Race, probably
for gay dudes. I don't know.I've never done it. I wonder if
there's a lot of hairless guysin that race. All right, so the
(21:06):
5k race, I'm going to sign upfor it. I got to get up early on
Saturday or Sunday, or, Godforbid, Thanksgiving. What the
turkey truck? You can't justrebrand turkey trot for what it
actually is, which isnightmarish Movement Day
morning, like, take, let's takeThanksgiving off. It's the day
(21:29):
to be fat the the night before,it's still the best night to get
hammered. Because you everybody,everybody's back in town, not
just the college time. Like, I'm40, people still come back in
town. You get to see yourfriends. You're not you do not
have to work the next day,unless you're like, emergency
(21:50):
worker, you know, firstresponders, something like that.
But for the majority of us, wedon't have to work. Let's take a
day off. I don't need to wake upand do a turkey trot with my
family, where some of the familymembers are awesome at running,
and most like me are like, like,look like Rocky jogging, like,
(22:15):
hobbled over. I hate this. Whydid I do this? These are all the
thoughts I go through my head. Ihate everybody there. I hate the
wheelchair guy in the 5k the onethat has the hand crank. And I'm
like, if you're in this race,you should have the disabled
placard on the the front of yourthing. You gotta take it off
(22:38):
your car, put it on there. So,five Ks. I think they kind of
suck. There's three kinds ofpeople, people that, okay, you
got people that read runnersDigest magazine or whatever,
that the people that can run jogand have a conversation with
another jogger. Fucking crazy tome. If you don't do that, it's
(23:02):
fucking wild that people dothat. I'm like, Don't bother me.
Set a hurricane. There's ahelicopter that felt like the
hurricane that literally justwent over my house or a plane. I
(23:23):
don't know that was humongous. Imust just sit my pants. Uh.
Second kind of person is me.Most of us don't want to be
there. We're going to do it.We're going to slug it out, and
we're just going to move on.Third Person is a lot of my
(23:46):
generation, you know, give ortake, you know, 10 years the
Gold Star generation. I want todo this so I can get a medal,
take a picture, put it online,but I'm gonna walk the whole
thing, pretty much. I'm gonnawalk with some sassy friends of
mine from Roomba class, andwe're not, nope, not even gonna
(24:10):
try to jog. Okay? And my friendthat was pitching the 5k to me
was like, you you get but youget, like, some free breakfast,
and you get a snazzy shirt. AndI go, fucking No, I don't want
(24:32):
to eat before the race. I'llthrow up. And every time there's
been food after a race, by thetime I get there, it's pretty
much gone, or realize that I'llfinish the race. I'll cry to
myself for 20 minutes. I'll lookaround and if there's beards
gone, if there's food, it'sgone. And then I get a fight. I
(24:55):
have a Gildan shirt, Gildan aHanes beefy tea. The. Shittiest
shirt of all time. It's, I don'teven keep it to clean the car as
a rag like it dads that wear bigdog or big Johnson, or any big
90s brand, they look down at the5k shirt that supports the local
(25:20):
businesses? Well, McDonald'sgonna have the biggest part of
that infographic on the backshell. It's gonna be a lot of
big lifestyle brands on the backand then tiny, tiny, tiny,
little local businesses. Doesanybody see a 5k shirt and
they're like, oh shit, bigraised catfish shack. Fuck yeah.
(25:41):
They're sponsoring this. I'mgoing to go right to the shack.
That's my random rant that cameout of nowhere, that I thought
about in the shower last couplethings. I wanted to give you
those pieces of information,something from the show that I
(26:03):
didn't have the I didn't havethe website domain. I'm gonna
look it up right now. I wouldshare my screen, but I feel
like, what is it? I'd share myscreen, but I feel like I would
show something that I don't wantto and I didn't prepare for
(26:24):
that, and I just thought of it.Now, we were talking about class
action lawsuits, and I beganthis thing talking about data.
If you go to top classactions.com search engine,
define all the class actionlawsuits, and you'll be fucking
livid. How many you can beinvolved in? Is the class action
(26:49):
lawsuit? Great overall? Well,it'll be like a $40 billion
payout. 25 million will go tothe law firm that did it.
Another big chunk is going to goto the main the main plaintiff
(27:10):
defend it. I forget what itwould be plaintiff on this, and
then it's going to be and thenthe rest of that money is going
to get split between 1000s ofpeople, and you'll get $40 but I
find it interesting in that datasense of like, how many things,
(27:31):
how many things have beenbreached? United Healthcare just
got breached. 100 millionpeople's data. Bye. This could
be a bigger problem, especiallywhen you have social security
numbers out there, HIPAA,information like that. I don't
want anybody to know I'm takingestrogen because I have so much
(27:53):
testosterone, I have to put itdown a little bit. You can get
my medical file. The other thingI was gonna tell you, if you
need an upscale video where I'vebeen knee deep in the stand up
special that's coming out, myfirst one, Florida, the sunny
state for shady people, probablygonna have to push it back from
(28:15):
the original date I thought ofthe 29th of October would
probably be, might make itElection Day, so you have
something different to do thatday at night to premiere it. But
I was playing around with topaz,AI, and I was thinking about
this. I have these old stand upvideos that look like shit, and
a lot of the upscaling appsdon't really work, but Topaz
(28:41):
kind of did the gig. Now here'sthe deal. My laptop not great
for it. I did a five minutevideo on Fiverr within 24 hour
turnaround. It was 20 bucks, andthat's kind of cool. So if you
have old videos that you want toget upscaled, like, I used to
(29:01):
have that flip camera that flipcamera that was, like, bigger
than two phones right now, butit was amazing in 2010 you know,
if you need to get that videoupscaled, you could do it.
And then the last thing I havefor y'all work smarter, not
(29:27):
harder. Work harder. No onegives a shit. Is my new
wallpaper on my phone. If youneed watermark remover.io, at
some point, most people I knowhave needed a license image or
(29:50):
photo, and they don't want topay for it, or, you know,
they're just using it forsomething that's not really con.
Commercial, just for fun, butthey want to get rid of the
watermark. They don't want tosign up for an account. Whatever
it is watermark.io, it'll giveyou free credit per day, I
believe. And I'll use itsometimes, if I'm on the fly.
(30:13):
Can do it for my phone, and itwill also take off. You know,
the branding watermark too. Sothere's the repeated watermark
on there, and there's also,like, you know, the bottom right
corner kind of stuff. Didn'treally end this episode with a
bang, but wasn't on a whimpereither. Appreciate it. Y'all.
(30:40):
Bye.
Who? Yes, queen, we. I don't know if Eric and I even
(00:04):
still have a podcast, but Iwanted to get something on the
board him and I have hadscheduling mishaps because,
like, both of us got a lot goingon, brother, but girthy podcast.
This is a work smarter, notharder, kind of session. I
figure I would just do a littleguy and get a few things over to
(00:27):
you. I like to call myself theSusie Orman of podcasting,
business podcasting. You knowSusie Orman that if she's not a
lesbian, she looks like one, butshe she's the one that gives
financial advice. She used tohave a show that was very
entertaining, and she seemedmore genuine to me than Dave
(00:50):
Ramsey. He Dave Ramsey, seemslike a scheme where Susie Orman
really sound like Minnesota orChicago trying to help people. I
want to get to real quick, andthis is this will be more of
like work smarter, not harderkind of pod episodes, I might
make this more of a Patreon. Ihave the idea for that, and
(01:14):
maybe one called ROI, just toget short guys in there. And
then Eric and I could do otherpodcasts just hanging out, and
he could tell me about aliensand things that are pretty
interesting about aliens, Iguess. And I'll bring up random
stuff, which I've got a heaterin my head for some reason for
(01:37):
right now. Zupiak.com promo codesweat. If you write any blog
post or you need to rewritesomething, or you want to take
someone else's you want toplagiarize other people's work,
you can put the URL inzapier.com and put it in and it
will remix it, which is prettyvaluable. If you do the promo
(02:00):
code sweat, you get the hook upon it. It's Seo AI writing, and
you can kind of write it in yourin your voice, if you want. So
the biggest thing everybody willtell me is AI, it's d value, not
so much with up Yak, because youcan kind of alter it the way you
(02:21):
need to, just like a lot ofapps, it'll take a little bit of
time to kind of get aroundthere, but take 10 minutes. And
if you write anything, andyou're like me, and having to
write, I had to write avalidation letter to my daughter
for her class. I had to do thisfor my son last year. And at
(02:44):
first blush, I'm like validationday, really, but it was actually
kind of a sweet thing. It'slike, when do you get to hear
everybody you know? Her wholeclass wrote a letter to her, and
they do for every kid, but theywrote a letter to her, all good
things. And then the parentscome and they read their letter,
(03:08):
and she she read a letter to us,and it was very touching. I
didn't cry, although I almostdid, like, four times. And if
you're like me, having to writesomething from whole cloth a lot
of the time it, it can be like,Alright, I have to really talk
myself into it. If it's forwork, kind of writing, then it's
(03:32):
one of those things where I'llbe like, Oh man, I there's like,
no creative juice behind it, soZup yak kind of will bridge that
gap, or the ADHD, the mathpeople like me, or good concept
people, but not execution on thewriting. And then a couple other
things I'll give you, and I'llput it in the show. Description
(03:57):
is in cogni. I've been using it.It's it'll take, if you, if you
get anybody's phone number, Iadmit any phone number I get, I
immediately put in fast peoplesearch com, especially any of
the dating app hoochies I'mtalking to. I want to make sure
I'm talking to the right person.And it's creepy how much, how
(04:21):
correct it is, how much data isout there. So in cogni data
removal, there's a promo code inthe episode. I think it's it'll
show you how many hours itsaved. If you had to do this
manually, it's taken me off 133different public data record
sites, and another, like 60private ones. So I'm in
(04:44):
marketing. I work in the kind ofthe nerd side on the data
aspect. I know a lot about it,and it's still mind blowing. How
much is out there. Think ofthis. Yes, I've never signed up
for any political ad or likeanything for a mailer. I'm
getting political ads out theass. And I would describe myself
(05:08):
as a political I don't likethat. My data is out there. I'm
gonna, it's gonna be a slow burnto really kind of work on that
and get all of that off. But fornow, in cogdee is a good cheat
code. And then Flodesk emailmarketing. I've been using this
to promote when I have myspecial filming, and I'll be
(05:31):
using it when we really do thepremiere stuff. I'm going to be
sending an email blast out. AndI love Flodesk when all the
other email marketing apps havebecome like they try to do
everything, or they get boughtup MailChimp and they try to add
too many features. Oh, they'rean automation. They're a CRM now
(05:55):
fuck that Flodesk rules. It'svery simple. You can get in and
out if you're quick with emailmarketing, if you've done any of
it in the basic levels. Theyalready have templates, all that
stuff. You can get 50% off thepremium, which is like, takes it
to 19 bucks a month for thepremium version of Flodesk,
(06:19):
which means not going to sayFlodesk at the bottom, it's
going to you can do someautomations with it, if you
want, but you don't have to.They've simplified the the user
experience, which I love, samewith like Squarespace, call real
LinkedIn premium. Those will allbe links in the episode
(06:42):
description, kind of a longsponsorship, but all of these,
all of these were from fromthings we liked. And some are
affiliate links. Some are just,some are sponsors. I guess I
should to officially make thisour podcast. I gotta give a
hottie, toddy hottie, um, Idon't know what our theme music
(07:05):
is. I know it's changed. We soldsweat equity podcast, the
trademark and girthy pod is in atrans is a working title, which
we like, because we've beensaying kind of a mantra of
girthy ROI. You want to get thatvery wide hockey stick on the
graph of the ROI, the very themultiple, multiple X ROI, and it
(07:29):
dawned on me recently, might notbe a great name if we're not
famous already, because thesearch ability is going to be
tough. So I don't really want todo a RE, full rebrand, but
because it's I could do it forclients. I can't. It's harder
for something a little bitemotionally invested in like
(07:52):
Eric and I are, and then there'stwo of us who are very good at
rebranding things. But again,when you're close to it, it's
very tough. So I've got a couplethings how to upscale video into
4k or if you had old, like 360video from a flip camera, I can
see my nicotine gum showing upon video. I'll take that out.
(08:17):
Yeah, I'm cool nicotine gum.I've got places where it I've
got a link so you can jump overpay walls to read stuff, and
I've got a place where you can,you want to get that Getty
image, and you want to get thatAdobe Stock Photo, whatever it
is, Shutterstock, and you wantto get rid of that watermark.
(08:41):
Well, I've got the site. This iscalled a tease. Y'all. This is a
real tease, but I gotta I wasthinking about two things, not
so much business related. Thiswill all kind of go around time
work smarter, not harder, one ofmy least favorite phrases, but
it applies to a lot of things. Ithink of time as a commodity.
(09:05):
And the if you ever talk toolder people, the one thing they
wish they had more of was timededicated to the correct areas.
Ask any successful person, youknow, what do you wish you did
more of you'll hear a lot ofthem say, I wish I spent more
time with my family. Usually,that's like one big regret out
(09:29):
of these, like Monster CEOs thatdecide to get a conscience all
of a sudden, or workaholics,which kind of became a
synonymous with work ethic, likea good work ethic. But now
someone was like, No, it's a badthing. It's a pejorative. It's
be. It's like, you're addictedto work and it's and addictions
(09:53):
are really classified. I've heard
when it starts getting in theway of everything else. Yes, so
like, that's always my indicatorto pull back. I'm fat. That
about the fattest fat I've beenbecause of the hurricane eating,
hurricane, boredom eating at anall time high. But I What's it
(10:15):
called? You know, that's when Ipull back. I go, Whoa, 220,
that's my fast fat for me,that's bad on me, I feel like
crap, and so that's when I pullback. Same workings, the same.
You gotta figuring out timemanagement is so underrated and
not talked about because it maybe boring, but it is that thing
(10:38):
of like, the people I hate themost are people that are
perpetually late. And it's aweird psychology behind that. It
to people who aren't late. Itseems insane to have someone
close in your life that's alwayslate. Now I've heard that kind
(11:00):
of theory, like, well, you thinkyour time is more valuable than
mine? I don't think it's thatconscious. I think it's there's
something there where, if you'veever had someone that's late all
the time and you actually watchthem, observe them, you're like,
Oh, you just sit down and stareat a wall, like that's part of
your process for getting ready,or, you know, if you gotta be
(11:25):
somewhere at five, and itusually takes 30 minutes to get
there, and it's four o'clockwhen time do you leave? And
they're like, five, and you'relike, there's something odd
about it, and it's, it's one ofthose things, if you're
(11:46):
successful enough, you can maskit, as Michael Wilbon says,
winning is a stinky cologne. ButI think I've been thinking about
time, and time's a flat circle.I was getting it deep into that
last night. I don't reallyunderstand what that means. 10
years later, after TrueDetective was out, and I heard
(12:08):
it last night, and I was like, Istill don't get it. I'll take
I'll put a pin in that for now,until I really do my quote
research. But two thirds thingsI got for you, unrelated to life
(12:29):
hacks, stuff like thathurricane. I'm beat from the
hurricane. I'm overwhelmed, andI didn't get anything really
lost power for a little bit.That was about it. I'm right in
Tampa, right in the middle. Imean, technically we didn't get
(12:49):
hit by either Helene or uncleMilty, but I feel like Helene
really flooded. About 50% of allthe people I within, arm's
reach, my friends and familythat have houses, about 50% of
(13:09):
them had some serious flooding,and then you had all this debris
hanging out outside. That'ssomething not really talked
about. You're not gonna havethat fucking weirdo from the
Weather Channel trying tosensationalize this because it's
kind of boring and pragmatic andlike but if you really think
about it, it is interesting thatwe had a hurricane or flooding
(13:34):
from one this the surge ofwhatever, and then all this
debris of old stuff from thehouses that have been brought to
the curb, and then there wasn'tenough time for the city or or
privately, for people to take itaway. And so now you had all
this junk being weaponized, andUncle Milty, kind of crazy
(14:00):
Milton was closer to a directhit for the Tampa Bay area.
Technically, have never had adirect hit and recorded history
or something like that. Mycompany's name is tokabaga,
after the tribe that may haveblessed the area to not get hit
by Hurricane. If you're morepractical, you probably look at
the winds and how they they workaround October, September. You
(14:27):
know how in the weather, how hotit can get, has something to do
with how warm the Gulf is,because the pear cranes will
just sit there and chill andbuild up. It's like when you get
in a fight with your your guy orgal, and you're like, something
(14:49):
cuts it off, and you're like,I'm just spinning around like
Tasmanian devil getting morepissed because something got in
the way of me throwing down amad slam in this art. Payment.
It's kind of like that, and itbuilds up steam, and then when
it comes but I'll say, withhurricanes, we've talked about
this on our podcast in yearspast, especially after Irma,
(15:16):
here's really dumb guy stuffthat we've realized by a
generator. If you're looking atmy pretty green eyes or
listening to this raspy, Bumblyvoice, make a note right now
stop what you're doing either goon Amazon and put it in the cart
and get it later. By the way,there's a Chrome extension for
(15:39):
Amazon that'll show you all thefake reviews. Amazon fake
reviews. It does it for othersites now, and it's awesome.
It'll show you the sellerquality. You can only use it on
desktop, but still get agenerator or a battery backup,
like I've got, so if the powerwent out and I still had
(16:02):
internet, or I could use off mycell phone, somehow, I could
still use my laptop if I neededto work that kind of thing. I
know that sounds like kind ofwhite people like tips, but work
from there's a lot of work fromhome people after COVID, so
maybe that'll help, be helpful.Other thing was, beforehand,
(16:27):
people freak out and go buy abunch of stuff, and I remember
these last few hurricanes, notoilet paper in the aisles. And
then I did my theory that I usedwith COVID or the lockdown,
times of 2020, let's sayFebruary to May, where we were
(16:47):
in lockdown and no one could gettoilet paper at some point, I
just said, go to the ghetto gasstations. Go to the hood. It's a
lot of scared older people thatare going to the grocery store
and stocking up because they'rewatching, you know, more
mainstream media that is tellingthem, Look, we had the fucking
(17:10):
mayor of Tampa say you're goingto die if you stay here. And
that pissed me off, becausethat's like, that's so
unethical, and I get it, if shewas trying to do it from a point
of, like, I have tosensationalize this to get more
people to leave. But I thinkit's dishonest, and it kind of
(17:33):
made the whole area look dumb.And then you have this weird
intro fighting group in, youknow, personal relationships
like getting more heated becausethey're like even the mayor said
you're gonna fucking die, andpeople that worry a lot and a
(17:55):
little over anxious aboutthings, overthinking, you should
Understand, ladies, I don't knowhow to do this bit on stage yet,
but a lot of y'all overthinkjust try to under think like I
do. It's a lot easier. Andthey're like, Well, yeah, but
(18:18):
you're not playing. Or I go, Iplan. I just go, have I been
thinking about my calendar formore than 10 minutes? I'm good.
I'll find a cut off point andgo. That's all right. If I
haven't figured out whatever I'mdoing time wise, I'll come back
to it under thing. Try tounderthink Another thing I was
(18:42):
going to throw out there is you,if there's no water in your
area, go fill up the bathtub. Gofill up a cooler in the bathtub,
or just fill up the bathtub.Yeah, it's not the best I get
it, but you'll have water.People fucking lose their shit.
(19:07):
And then if FEMA is not helpingdown here, this is not like
Katrina. I mean, that was adisaster, and a lot of it, man
made. A lot of this, you know,could be a little bit man made
ish on the prep side and thepost side. This area was without
power after Milton for about aweek, which is kind of crazy,
(19:29):
and it's starting to turn intoMad Max. Those are the hurricane
tips. Alright, I gotta zoomthrough the rest of this. I
didn't think I'd do more thanfive minutes on here. I had a
friend ask me if I wanted to doa 5k race, and I said no,
(19:54):
just straight up, no. And Ithink she was a coordinator for
it, or maybe, like the exact.Director of this thing. And I
said, Nope. And she was reallypissed about it. And I was like,
I didn't I should have gotteninto this with her. But I was
like, Well, five ks are kind ofworthless. Let's talk about, I'm
(20:19):
not even going to go to go tothe charity aspect of it, where
you're like, how much of thisactually goes to the charity?
Just the whole event, like,Wait, I gotta pay to go do the
worst quote sport out there.Because to me, jogging is not
(20:43):
it's a sport for sure, Marathonrunnings, that's legit. You're a
tough mudder. Get your mud onwhatever Spartan Race, probably
for gay dudes. I don't know.I've never done it. I wonder if
there's a lot of hairless guysin that race. All right, so the
(21:06):
5k race, I'm going to sign upfor it. I got to get up early on
Saturday or Sunday, or, Godforbid, Thanksgiving. What the
turkey truck? You can't justrebrand turkey trot for what it
actually is, which isnightmarish Movement Day
morning, like, take, let's takeThanksgiving off. It's the day
(21:29):
to be fat the the night before,it's still the best night to get
hammered. Because you everybody,everybody's back in town, not
just the college time. Like, I'm40, people still come back in
town. You get to see yourfriends. You're not you do not
have to work the next day,unless you're like, emergency
(21:50):
worker, you know, firstresponders, something like that.
But for the majority of us, wedon't have to work. Let's take a
day off. I don't need to wake upand do a turkey trot with my
family, where some of the familymembers are awesome at running,
and most like me are like, like,look like Rocky jogging, like,
(22:15):
hobbled over. I hate this. Whydid I do this? These are all the
thoughts I go through my head. Ihate everybody there. I hate the
wheelchair guy in the 5k the onethat has the hand crank. And I'm
like, if you're in this race,you should have the disabled
placard on the the front of yourthing. You gotta take it off
(22:38):
your car, put it on there. So,five Ks. I think they kind of
suck. There's three kinds ofpeople, people that, okay, you
got people that read runnersDigest magazine or whatever,
that the people that can run jogand have a conversation with
another jogger. Fucking crazy tome. If you don't do that, it's
(23:02):
fucking wild that people dothat. I'm like, Don't bother me.
Set a hurricane. There's ahelicopter that felt like the
hurricane that literally justwent over my house or a plane. I
(23:23):
don't know that was humongous. Imust just sit my pants. Uh.
Second kind of person is me.Most of us don't want to be
there. We're going to do it.We're going to slug it out, and
we're just going to move on.Third Person is a lot of my
(23:46):
generation, you know, give ortake, you know, 10 years the
Gold Star generation. I want todo this so I can get a medal,
take a picture, put it online,but I'm gonna walk the whole
thing, pretty much. I'm gonnawalk with some sassy friends of
mine from Roomba class, andwe're not, nope, not even gonna
(24:10):
try to jog. Okay? And my friendthat was pitching the 5k to me
was like, you you get but youget, like, some free breakfast,
and you get a snazzy shirt. AndI go, fucking No, I don't want
(24:32):
to eat before the race. I'llthrow up. And every time there's
been food after a race, by thetime I get there, it's pretty
much gone, or realize that I'llfinish the race. I'll cry to
myself for 20 minutes. I'll lookaround and if there's beards
gone, if there's food, it'sgone. And then I get a fight. I
(24:55):
have a Gildan shirt, Gildan aHanes beefy tea. The. Shittiest
shirt of all time. It's, I don'teven keep it to clean the car as
a rag like it dads that wear bigdog or big Johnson, or any big
90s brand, they look down at the5k shirt that supports the local
(25:20):
businesses? Well, McDonald'sgonna have the biggest part of
that infographic on the backshell. It's gonna be a lot of
big lifestyle brands on the backand then tiny, tiny, tiny,
little local businesses. Doesanybody see a 5k shirt and
they're like, oh shit, bigraised catfish shack. Fuck yeah.
(25:41):
They're sponsoring this. I'mgoing to go right to the shack.
That's my random rant that cameout of nowhere, that I thought
about in the shower last couplethings. I wanted to give you
those pieces of information,something from the show that I
(26:03):
didn't have the I didn't havethe website domain. I'm gonna
look it up right now. I wouldshare my screen, but I feel
like, what is it? I'd share myscreen, but I feel like I would
show something that I don't wantto and I didn't prepare for
(26:24):
that, and I just thought of it.Now, we were talking about class
action lawsuits, and I beganthis thing talking about data.
If you go to top classactions.com search engine,
define all the class actionlawsuits, and you'll be fucking
livid. How many you can beinvolved in? Is the class action
(26:49):
lawsuit? Great overall? Well,it'll be like a $40 billion
payout. 25 million will go tothe law firm that did it.
Another big chunk is going to goto the main the main plaintiff
(27:10):
defend it. I forget what itwould be plaintiff on this, and
then it's going to be and thenthe rest of that money is going
to get split between 1000s ofpeople, and you'll get $40 but I
find it interesting in that datasense of like, how many things,
(27:31):
how many things have beenbreached? United Healthcare just
got breached. 100 millionpeople's data. Bye. This could
be a bigger problem, especiallywhen you have social security
numbers out there, HIPAA,information like that. I don't
want anybody to know I'm takingestrogen because I have so much
(27:53):
testosterone, I have to put itdown a little bit. You can get
my medical file. The other thingI was gonna tell you, if you
need an upscale video where I'vebeen knee deep in the stand up
special that's coming out, myfirst one, Florida, the sunny
state for shady people, probablygonna have to push it back from
(28:15):
the original date I thought ofthe 29th of October would
probably be, might make itElection Day, so you have
something different to do thatday at night to premiere it. But
I was playing around with topaz,AI, and I was thinking about
this. I have these old stand upvideos that look like shit, and
a lot of the upscaling appsdon't really work, but Topaz
(28:41):
kind of did the gig. Now here'sthe deal. My laptop not great
for it. I did a five minutevideo on Fiverr within 24 hour
turnaround. It was 20 bucks, andthat's kind of cool. So if you
have old videos that you want toget upscaled, like, I used to
(29:01):
have that flip camera that flipcamera that was, like, bigger
than two phones right now, butit was amazing in 2010 you know,
if you need to get that videoupscaled, you could do it.
And then the last thing I havefor y'all work smarter, not
(29:27):
harder. Work harder. No onegives a shit. Is my new
wallpaper on my phone. If youneed watermark remover.io, at
some point, most people I knowhave needed a license image or
(29:50):
photo, and they don't want topay for it, or, you know,
they're just using it forsomething that's not really con.
Commercial, just for fun, butthey want to get rid of the
watermark. They don't want tosign up for an account. Whatever
it is watermark.io, it'll giveyou free credit per day, I
believe. And I'll use itsometimes, if I'm on the fly.
(30:13):
Can do it for my phone, and itwill also take off. You know,
the branding watermark too. Sothere's the repeated watermark
on there, and there's also,like, you know, the bottom right
corner kind of stuff. Didn'treally end this episode with a
bang, but wasn't on a whimpereither. Appreciate it. Y'all.
(30:40):
Bye.
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