Playing the long game: 40 Years of with Gene Freeman

Are you thinking long-term in landscaping, or are you trapped in short-term wins? Transform your approach with insights from Gene Freeman of Complete Landsculpture, as he sits down with our host Tommy Cole. Explore the pivotal changes that propelled Complete Landsculpture into a thriving business with a focus on maintenance and leadership development. Whether you're looking to elevate your landscape company's recurring revenue or refine your leadership strategies, this episode is your blueprint to success. Tune in and tune up your business strategy.

THE BIG IDEA: 

Strong leadership and teamwork fuel expansion

KEY MOMENTS:

[00:00] Maintenance Drives Business Growth
[04:57] Team's Market Diversification Initiative
[08:57] Trust Drives Customer Relationships
[10:51] Developing Talent and Team Growth
[15:42] Monthly Task Prioritization Discussion
[17:51] Wednesday Midweek Meeting Schedule
[19:26] Instant Feedback Fosters Team Growth
[23:07] Profit Sharing Over Bonuses
[27:03] Teamwork Sparks Growth and Improvement
[29:20] Streamlined Crew Task Documentation

QUESTIONS WE ANSWER

1. What are the benefits of focusing on maintenance in a landscaping business?

2. How can a landscaping company grow its maintenance division?

3. What is the impact of a recession on landscape design and maintenance companies?

4. How to develop a leadership team in the landscaping industry?

5. How does a profit-sharing program benefit landscape company employees?

6. What role does client relationship management play in the landscaping business?

7. How to transition from a design-build model to a maintenance-focused landscaping business?

8. Why is attending industry events beneficial for landscaping companies?