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January 20, 2025 41 mins
In this episode of the Salesforce for Everyone podcast, hosts Anita Jones and Bradley Rice delve into a critical yet often overlooked topic: the dissatisfaction some companies face after implementing Salesforce. Joined by guest Brittany Chesney, a Sales Operations Coordinator with extensive experience in the Salesforce ecosystem, they explore the common pitfalls and challenges that arise from suboptimal Salesforce implementations. The discussion highlights the importance of soliciting feedback from end users, the role of business analysts in improving processes, and the necessity of having the right talent to ensure Salesforce operates effectively. Brittany shares her journey from an inside sales role to sales operations, emphasizing the value of internal advocacy and continuous process improvement for maximizing Salesforce's potential. This episode is a must-listen for anyone looking to enhance their Salesforce experience, whether you are an end user, administrator, or business owner.
 
Handy Timestamps:
 
00:00 Introduction and Episode Overview
 
02:30 Introducing the Special Guest: Brittany Chesney
 
08:04 Advocating for Better Processes
 
14:31 The Importance of Feedback and Listening
 
17:40 Strategies for Effective Salesforce Use
 
21:14 Navigating CRM Challenges
 
24:58 Implementing Effective Solutions
 
28:12 Finding the Right Talent
 
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