Mike Stromsoe is a highly respected insurance agency owner, elite coach, and the founder of Unstoppable Profit Producer (UPP). With more than 35 years of industry experience, Mike is on a mission to help agency leaders, sales teams, and entrepreneurs grow revenue, build meaningful relationships, and develop systems that lead to long-term success.
His signature People, Processes, Promotion formula has helped thousands build high-trust businesses fueled by discipline, purpose, and heart. Mike is known for his relentless focus on personal development, team excellence, and his ability to simplify success into actionable, repeatable strategies.
SHOW SUMMARY
In this episode of Selling from the Heart, Mike Stromsoe shares his journey from insurance agency leader to the founder of Unstoppable Profit Producer. Larry Levine and Darrell Amy dive deep into Mike’s People, Processes, Promotion framework and explore what it means to build a business centered around authenticity, trust, and purpose.
Mike reveals key lessons from his decades of experience, including how to disqualify non-ideal clients, the importance of consistency and focus, and how to apply timeless principles from legends like Earl Nightingale. He also stresses the need for self-investment and creating teams that reflect your values.
This conversation is packed with high-impact takeaways for sales professionals and business owners who want to build lasting success—from the heart.
KEY TAKEAWAYS
- Authenticity builds trust, and trust builds revenue.
- Adopt a “serve-first” mindset: It’s not about you—it’s about the client.
- Disqualifying the wrong clients is as important as qualifying the right ones.
- Consistency, discipline, and focus are the real keys to growth.
- Invest in your own development—you are your greatest asset.
- Legendary thinkers like Earl Nightingale still offer timeless wisdom.
- Core values guide business strategy and people decisions.
- Build a team of A-players, not just available players.
HIGHLIGHT QUOTES
Tell them like it is. If you don’t know the answer, tell them you’ll get the right answer. Remember, you are here to serve them.
You can only be satisfied with A players on your team. Only the best, not the best available.
The number one reason people don’t achieve what they want is lack of consistency.
There’s no such thing as time management. The only thing you must manage is your focus.
📌 FOLLOW THE CONVERSATION
Connect with Mike Stromsoe:
➡️Mike's LinkedIn: https://www.linkedin.com/in/mikestromsoe/
Learn more about Darrell and Larry:
➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/
➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/
➡️Website: https://www.sellingfromtheheart.net
ADDITIONAL RESOURCES
Explore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!
Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.
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