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August 9, 2025 36 mins

Eric Bam is the EVP of Sales & Marketing at Perfect Crust Pizza Liners and IncredibleBags.com. With over 25 years in sales leadership, Eric is also a keynote speaker and bestselling author of 10 Pillars of Big Day Energy and Big Day Wisdom. Known for transforming ordinary conversations into high-energy sales experiences, Eric inspires others to lead with authenticity, celebrate wins, and build lasting connections—one slice at a time.

SHOW SUMMARY

In this episode of Selling from the Heart Podcast. Larry Levine and Darrell Amy are joined by Eric Bam, Executive Vice President of Sales and Marketing at Perfect Crust Pizza Liners and IncredibleBags.com. Eric shares his insights on 'selling from the heart,' which emphasizes building genuine relationships over traditional sales tactics. He also discusses his books, '10 Pillars of Big Day Energy' and 'Big Day Wisdom,' which provide actionable strategies for achieving peak performance. Additionally, Eric highlights the importance of personal touches, like sending personalized coffee mugs, to build strong customer connections. He also urges sales professionals to use social media to showcase positive moments, rather than complaints. The episode is packed with valuable advice on maintaining energy, focus, and authenticity in sales.
 

KEY TAKEAWAYS

  • Selling from the Heart is about building genuine relationships, not just making transactions.
  • Consistency Matters: Success comes from showing up every day with purpose.
  • Celebrate Others: Use social media to lift people up and document positive moments.
  • Take Action Daily: Write goals, speak them aloud, and act on them consistently.
  • Add Personal Touches: Handwritten notes, personalized mugs, and voice messages make clients feel valued.
  • Silence Overthinking: Don’t wait for perfection—just get out there and do it.
  • Make Every Day a Big Day: Bring full energy and intention to how you show up.


HIGHLIGHT QUOTES

Selling from the heart is not selling at all. I stopped selling a long time ago—I’m building relationships.

Big Day Wisdom is about full ass. You’ve gotta go all in, you’ve gotta give it everything you’ve got, not half it.

People don’t give a s**t about what you’re doing. We overthink it. Just go do it.

Celebrate your friends’ wins and love them because life’s too short to complain or tear people down.


📌 FOLLOW THE CONVERSATION

Connect with Eric Bam:

➡️Eric's LinkedIn: https://www.linkedin.com/in/theericbam/
 

Learn more about Darrell and Larry:  

➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/

➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/

➡️Website: https://www.sellingfromtheheart.net
 

ADDITIONAL RESOURCES

Explore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!

Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  

SUBSCRIBE to our YOUTUBE CHANNEL!
Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTube

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