Decision Diaries: How Investing in Support Helped Kate Thacker Grow Her Interior Design Business

Kate Thacker thought she had to do it all herself to grow her interior design business. By the end of 2023, she was stretched thin and ready for something different. That’s when she decided to treat support as a gift to herself and to her business.

That one choice shifted everything. Coaching and new hires helped her stop spiraling over setbacks, start making CEO-level decisions, and move forward with confidence. She even began to see the same patterns in her own design clients as they wrestled with whether to invest in her expertise.

In this episode of She Thinks Big, you’ll hear how Kate’s leap into support reshaped her business and how she shows up as a leader. We’ll talk about what it really means to invest in yourself, how to reframe setbacks as forward movement, and why the ROI on asking for help often extends far beyond revenue growth.

2:28 – Kate’s eventful background and the start of her interior design business

6:31 – Early business challenges and how Kate’s mindset shifted as CEO

10:11 – Why Kate decided to invest in coaching and fears that almost held her back

13:30 – Changes in Kate’s mindset in the 18 months since we started working together

15:48 – How Kate approaches investments in hiring and building a team

17:44 – Kate’s biggest marketing goal and how it impacted revenue growth 

21:34 – The impact of Kate’s growth from self-investment on her client relationships

25:14 – One thing that can limit success, regardless of the effort involved

29:38 – Accessible interior design support for the budget-conscious

32:14 – The newest extension on Kate’s website: Shop My Style feature

Mentioned In Decision Diaries: How Investing in Support Helped Kate Thacker Grow Her Interior Design Business

Kate Thacker Home | Instagram | Facebook | Pinterest | TikTok

Kate’s Featured Project on HGTV Online: “Bold Home With a Timeless + Fresh Design”

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