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May 5, 2025 17 mins

What if one of the easiest ways to create more clients this year wasn’t launching something new or overhauling your marketing... but simply getting in the habit of following up?

In this episode, I’m breaking down how not following up might be quietly costing you money — and why following up (when done right) is actually one of the most respectful, professional things you can do for your business. If the idea of following up feels awkward, uncomfortable, or cringey, we’re going to fix that today. 

You’ll learn:

  • Why silence doesn’t always mean "no" — and the real reason some people need a second (or third) nudge
  • The simple mindset shift that turns following up from awkward to just “closing the loop” (and why it builds so much trust) 
  • My personal approach to following up without feeling weird, needy, or apologetic 
  • The key difference between professional persistence and making it personal 
  • The best way to handle ghosting, no-shows, and “yeses” that quietly turn into “nos"

If you want to create more revenue without piling on more marketing or hustle, this is an episode you won’t want to miss.


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