Smart Author
Learn to publish ebooks like a pro. Mark Coker guides you step-by-step from the very basics of ebook publishing to more advanced topics. Whether you’re considering publishing your first book, or you’re already a New York Times bestselling author, the Smart Author Podcast will help you reach more readers. You'll learn how to make your ebook more discoverable, more desirable and more enjoyable to readers. Over 80% of people dream of writing a book one day, yet most are completely unaware of the free self-publishing tools that can make their dream a reality today. And most published authors aren't reaching as many readers as they should because they're not taking full advantage of these amazing tools either. The Smart Author Podcast teaches you how to use these tools. The Wall Street Journal recognized Mark Coker as one of the industry’s leading movers and shakers in self-publishing. Over the past ten years, Mark has taught thousands of writers to publish ebooks with greater pride, professionalism and success. Mark is the founder and CEO of Smashwords, and the author of several books about ebook publishing. Access show notes and supplemental information for the Smart Author podcast at https://smashwords.com/podcast
Episodes
Learn to publish ebooks like a pro. The Smart Author podcast guides writers step-by-step from the very basics of ebook publishing to more advanced topics. Whether you’re considering publishing your first book, or you’re already a New York Times bestselling author, the Smart Author Podcast will help you reach more readers with your words. Supplemental show notes at https://smashwords.com/podcast
Learn 16 secrets of the bestselling ebook authors. Learn the most important best practices for successful ebook publishing. Learn how to make your book more discoverable and more desirable to more readers. We examine pricing strategy, cover design, metadata (what it is, and how it makes your book more discoverable), copyright, piracy, selling to libraries, top retailers, distribution, and preorders. Supplemental show notes at https...
Sell more ebooks with preorders. Provides in-depth strategy advice for how to create, plan and promote your preorder. Ebook preorders are one of the most exciting, most underutilized book marketing tools. Make your next book launch more successful with ebook preorders. Supplemental show notes at https://smashwords.com/podcast
Introductory primer to ebook publishing. Learn how easy, fast and free it is to self-publish an ebook. Mark Coker presents a complete ebook publishing checklist. You'll learn how to produce, publish, price and promote an ebook. You'll learn how to make your book discoverable and purchasable by millions of readers around the globe. Supplemental show notes at https://smashwords.com/podcast 45 minutes.
Trends shaping the future of authorship and book publishing. Mark identifies seven key trends and explores what these trends mean for your future as an author. You’ll learn why there’s never been a better time to publish an ebook, and you’ll learn how self-published ebooks enjoy significant competitive advantages over the ebooks from traditionally published authors. Supplemental show notes at https://smashwords.com/podcast
Beta readers help you write a better book. Learn everything you need to know to plan and organize a successful beta reader round. 26 minutes. Supplemental show notes at https://smashwords.com/podcast
Sell your ebook to libraries. Learn how libraries select, curate and purchase ebooks. Learn how a successful library ebook marketing strategy can help you sell more books at retail as well. Supplemental show notes at https://smashwords.com/podcast
Learn what makes readers respond to your books. The annual Smashwords Survey takes a quantitative, unconventional approach to identifying best practices that make books more desirable and more enjoyable to readers. Mark Coker discusses the results of this sixth annual survey, and provides new data never before released prior to this podcast. Supplemental show notes at https://smashwords.com/podcast
All writers can face dark days when the reasons to quit feel more sensible than the reasons to power on. In this episode, Mark teaches writers how to find the strength to persevere during the inevitable ups and downs of the writer’s life. He concludes by sharing twenty tips for publishing success, and shares how to find joy and strength in the journey of self-publishing. Show notes at https://smashwords.com/podcast
The indie author revolution and the struggle for free expression. Learn the fascinating history behind the centuries-old struggle for free expression. Mark shares how the roots of today's indie author movement reach back to the introduction of Gutenberg's printing press. Gutenberg's printing press enabled mass communication of the written word, but also led to enormous social, cultural and political upheaval as those in power soug...
Learn ebook marketing, Part 1. Introduces listeners to this special six-part series on book marketing, which guides writers step-by-step from the basics of book marketing to more advanced topics. In this SMART AUTHOR podcast exclusive, Mark reads the new 2018 edition of the Smashwords Book Marketing Guide. This episode covers an introduction to book marketing and then concludes by describing 23 free book marketing tools available...
Learn ebook marketing. Part 2 of 6. This episode explores author brand-building, knowledge-building, platform-building and distribution. 17 book marketing tips are presented, all of which help the author build a solid marketing foundation. Mark Coker reads from chapter 2 of the new 2018 edition of the Smashwords Book Marketing Guide which comes out in late January, 2018.
Full transcript at https://smashwords.com/podcast
This si...
17 tips to leverage your book to sell more books, build your social media platform and catalyze word of mouth. Part 3 of 6 in Mark Coker's six-part serialization of the new 2018 edition of the Smashwords Book Marketing Guide.
Learn 25 book promotion tips. The tips are grouped in logical order to roughly correspond to the different stages of a book's marketing, from pre-launch to launch to post-launch. These tips can be implemented in any order at any stage of an author's publishing journey. This is part four of Mark Coker's six-part serialization of the Smashwords Book Marketing Guide. Show notes at https://smashwords.com/podcast
Social media for authors. Learn how to get more from Twitter, Facebook and LinkedIn. This is part five in the Smart Author podcast’s six-part audio serialization of the 2018 edition of the Smashwords Book Marketing Guide, a free ebook coming out at the end of January, 2018. This serialization began with Episode 10 of the Smart Author podcast. Full transcript available at https://smashwords.com/podcast
How to earn free press coverage to elevate your author brand and drive demand for your books. You'll also learn how to write a press release and how to promote your news to mainstream media. This is part six in Mark Coker's six-part serialization of the Smashwords Book Marketing Guide. This six-part marketing series began with episode 10 of the Smart Author Podcast. Full transcript of this and all other episodes available at http...
Publishing in the classroom. When high school students are given the chance to publish their writing as an ebook, it helps them gain a new appreciation for the written word. Mark Coker shares details of an innovative writing project in Los Gatos, California where each year high school students collaborate to write and publish a poetry anthology that is sold in all the major ebook stores.
Learn how you, as a writer, reader, educ...
Popular Podcasts
In 1997, actress Kristin Davis’ life was forever changed when she took on the role of Charlotte York in Sex and the City. As we watched Carrie, Samantha, Miranda and Charlotte navigate relationships in NYC, the show helped push once unacceptable conversation topics out of the shadows and altered the narrative around women and sex. We all saw ourselves in them as they searched for fulfillment in life, sex and friendships. Now, Kristin Davis wants to connect with you, the fans, and share untold stories and all the behind the scenes. Together, with Kristin and special guests, what will begin with Sex and the City will evolve into talks about themes that are still so relevant today. "Are you a Charlotte?" is much more than just rewatching this beloved show, it brings the past and the present together as we talk with heart, humor and of course some optimism.
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Come hang with Amy Poehler. Each week on her podcast, she'll welcome celebrities and fun people to her studio. They'll share stories about their careers, mutual friends, shared enthusiasms, and most importantly, what's been making them laugh. This podcast is not about trying to make you better or giving advice. Amy just wants to have a good time.
The Clay Travis and Buck Sexton Show. Clay Travis and Buck Sexton tackle the biggest stories in news, politics and current events with intelligence and humor. From the border crisis, to the madness of cancel culture and far-left missteps, Clay and Buck guide listeners through the latest headlines and hot topics with fun and entertaining conversations and opinions.