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February 18, 2025 20 mins

Are your employees meeting your expectations? Or do you find yourself frustrated with performance gaps? In today’s episode, we’re diving deep into how to set clear expectations for employees to ensure business success!

🔹 What You’ll Learn in This Video:
✅ How to set realistic expectations as a business owner
✅ The impact of misaligned expectations on your business (real-life example)
✅ Best practices for communicating job expectations effectively
✅ How to track and measure performance with KPIs and feedback loops
✅ Adjusting expectations to foster growth and accountability

🚀 Why Setting Employee Expectations Matters
Many business owners assume employees think like them, but that’s rarely the case. When roles and responsibilities aren’t clearly defined, businesses lose time, money, and opportunities. A prime example? A high-end dental surgeon lost leads on $50,000 procedures because the wrong employee was assigned to follow up. With proper alignment, he could have closed more deals!

💼 Whether you own a small business, salon, dental practice, or marketing agency, setting the right expectations can increase productivity, improve employee satisfaction, and boost revenue.

🔥 CHAPTERS:

00:00 Intro – Why Setting Expectations is Critical
01:12 Realistic vs. Unrealistic Expectations – What Business Owners Need to Know
03:45 Case Study: A Dental Surgeon’s Costly Mistake
06:30 Matching Expectations to Employee Skills & Resources
08:10 How to Clearly Communicate Expectations (Job Descriptions, SOPs & Training)
11:45 Ongoing Feedback & Performance Reviews – Setting Employees Up for Success
14:30 Using KPIs to Track Performance Without Micromanaging
17:00 How to Adjust Expectations Over Time for Business Growth
19:20 Conclusion + Actionable Takeaways

🔹 ACTION STEP: Take a look at your employees and your expectations for them. Are they realistic? Are they being met? If not, schedule a meeting to realign your team!

🔥 Want more business growth strategies? Subscribe and hit the 🔔 to stay updated!

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