When growth is fast, trust is crucial.
In this episode of Straight to Voicemail, Rachel Elsts Downey calls Jeff Perkins, CEO of Soundstripe. With leadership experience at ParkMobile and Greenlight Guru, Jeff has scaled organizations from small teams to hundreds of employees while keeping trust as a non-negotiable core value.
You’ll learn:
1. Why scaling can unintentionally erode a team’s sense of connection
2. The “seven times” rule for communicating strategy so it actually sticks
3. Practical ways to create transparency, from all-hands cadence to weekly updates
Use the code “VOICEMAIL10” to get 10% off Soundstripe’s Annual Pro Plan https://sndstr.pe/VOICEMAIL10_PYU
Straight to Voicemail is for CMOs, CEOs, and Heads of Marketing in B2B tech who want insights from the people who’ve been there. Each episode centers on one big question answered like a voicemail you’ll want to play again.
Follow Straight to Voicemail and explore Genius Cuts for more B2B content strategy insights.
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