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May 30, 2025 7 mins

IN this episode of Strategic Storytelling, we explore why your real, everyday stories—not dramatic or overly polished ones—are often the most powerful for your content.

As an example, I talk about  ]how comedian Loni Love stayed true to her voice despite pressure to "play a character," and how that lesson applies directly to your brand storytelling.

If you've ever been told your story isn’t “exciting” enough, or you're not being "vulnerable" enough,  this episode is for you.

You will learn...

  • Why “authentic storytelling” doesn’t mean airing all your struggles

  • The danger of following cookie-cutter storytelling advice

  • What Loni Love’s comedy journey reveals about audience connection

  • Why the best content starts with your actual experience—no exaggeration needed

  • How to spot the right advice (and ignore what doesn’t feel right)

Links and Resources:

Want help developing your unique voice and content strategy?
Book a consultation: https://cathygoodwin.com

 

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