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February 26, 2025 29 mins

Have you ever walked into a new situation—whether a business meeting, a social event, or even a date—and felt a knot of uncertainty? What if you could mentally rehearse your success before it even happens, setting yourself up for a confident, empowered outcome? In this episode, storytelling expert Adam Olenn reveals the profound impact that stories have on our minds—not just as entertainment, but as powerful tools for transformation. From brain science to behavioral economics, Adam breaks down how storytelling can shape our decisions, deepen our connections, and even trick our brains into success. If you’ve ever wanted to control the narrative of your own life, this is the episode that will show you how. Because the truth is—you're not just living a story. You’re writing it.

 

You're the author of your own reality. If you don’t like the story, start writing a new one.

 - Adam Olenn

 

Key Takeaways For You- 

  • How does storytelling literally synchronize our brains and build stronger connections?

  • What is the ‘availability heuristic,’ and how can it help you shape your personal brand?

  • How can story journaling help you overcome fear, make better decisions, and feel more confident?

  • What are the best ways to turn boring small talk into meaningful conversations?

  • How can mental rehearsal help you navigate life’s big changes, from divorce to business networking?

This episode is the second of a three-part series, so be sure to listen in for even deeper insights into how storytelling can transform your life. And don’t forget—the stories you tell yourself shape the future you create!

 

About My Guest:

In over 25 years of creative leadership in branding and marketing, Adam Olenn has discovered that the oldest form of connection, communication, and persuasion is also the most powerful—great stories. With robust support from neuroscientists, psychologists, and behavioral economists, he shows audiences why that is—and how to use it to their advantage. Research by experts like Stanford neurosurgeon Dr. Jim Doty and MIT senior lecturer Dr. Tara Swart Bieber points to a powerful way to harness storytelling for personal transformation that lasts.

Adam has garnered rave reviews from audiences from Boston to Borneo and is on a mission to empower as many people as possible to become compelling, connection-building storytellers.

 

Resources Mentioned in This Episode:

Rustle & Spark – Adam Olenn’s branding and storytelling agency: Website

📖 Book – Mind Magic by Jim Doty – Neuroscience-backed insights on mental rehearsal and visualization.

📖 Book – Atomic Habits by James Clear – A guide to creating lasting habits through small, intentional changes.

💬 SpeakPipe – Are you trying any of these strategies? Adam and I would love to hear about your experiences!! → https://www.speakpipe.com/PatFenner

 

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