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March 5, 2025 36 mins

Imagine walking into a job interview, a first date, or even a casual networking event and being completely unforgettable—not because of your credentials, but because of the way you tell your story. What if the difference between being overlooked and standing out came down to a simple shift in how you communicate? In the final installment of this 3-part series,  guest expert Adam Olenn reveals why storytelling isn’t just a marketing tool—it’s a life skill that can make you more persuasive, more memorable, and even more valuable.

 

“Where your eyes go, your skis go. And that’s a rule for life.”

 - Adam Olenn

 

Key Takeaways For You- 

  • How can storytelling make you more memorable in your business and personal life?

  • Why does the way you tell your story impact your relationships?

  • What’s the science behind why people remember stories better than facts?

  • How can storytelling help divorced women reframe their narratives and move forward?

  • What is the connection between branding, self-perception, and the stories we tell ourselves?

Your story holds power. If a simple, made-up anecdote can increase an object’s value by thousands of percent, imagine what your real, authentic story can do for your life and career. What story are you telling the world?

 

About My Guest:

In over 25 years of creative leadership in branding and marketing, Adam Olenn has discovered that the oldest form of connection, communication, and persuasion is also the most powerful—great stories. With robust support from neuroscientists, psychologists, and behavioral economists, he shows audiences why that is—and how to use it to their advantage. Research by experts like Stanford neurosurgeon Dr. Jim Doty and MIT senior lecturer Dr. Tara Swart Bieber points to a powerful way to harness storytelling for personal transformation that lasts.

Adam has garnered rave reviews from audiences from Boston to Borneo and is on a mission to empower as many people as possible to become compelling, connection-building storytellers.

 

Resources Mentioned in This Episode:

Rustle & Spark – Adam Olenn’s branding and storytelling agency: Website

📌 Learn More About the Significant Objects Experiment

💬 SpeakPipe – How has this series helped you begin to craft a brighter future for yourself? Leave me a message and tell me about it!→ https://www.speakpipe.com/PatFenner

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