322: Can I Sell My Trainings to Other Companies?

Course Creators: License Your Way to Growth. In this episode, we're diving into the major question that's on many of your minds: Can I license my course, training, or content? If you're a coach, consultant, author or speaker with valuable trainings and content looking to license to other companies, you've come to the right place. We're peeling back the curtain on the prerequisites for licensing to help you gauge if your content is ready for the next step. This isn't for newbies still finding their footing – we're looking at established business owners who are already good at what they do. If you're wondering how to leverage your expertise and extend your influence, then this is for you.

 

We cover the key ingredients that make your content license-ready. You might be surprised to learn that your program doesn't need to be fully built before licensing— in fact, it's better if it’s not. Save yourself time and adopt a strategic mindset to turn your proven methods into licensing gold. I share insights on positioning your business for the future and discuss how important it is to think about how licensing will shape your brand in the long term. Plus, you'll hear an inspiring case study about a client who licensed her yet-to-be-created course for a whopping seven-figure sum!

 

End Results:

• You'll be positioned to start considering if licensing is a suitable growth strategy for your business.
• Understand the necessity to provide predictable, transformational, measurable results through your content.
• Gain insight into the strategic foresight required for long-term thought leadership and brand positioning.
• Discover the potential to turn your expertise into a licensed program, even if it's not fully developed.
• Learn from real-life success stories to inspire your own journey in content licensing.
• Resources Mentioned:
• Free licensing business growth tools: visit sweetlifeco.com
• Licensing 101 Video: licensing-tools.com
• Million Dollar Licensing Offer Masterclass: For those who need guidance in curating their curriculum for licensing.

Grab all the resources in