3455: From Prototype to Deep Tech Unicorn: XPANCEO’s Journey at GITEX Global

What if the next generation of computing was not something you held or wore, but something you looked through? In this special episode recorded live from GITEX Global in Dubai, I speak with Roman Axelrod, founder of EXPANCEO, a deep tech company creating AI-powered smart contact lenses designed to merge augmented reality, biosensing, and what he calls digital superpowers.

Roman explains how his company moved from an ambitious idea to becoming the first deep tech unicorn in the Gulf region, now valued at more than 1.3 billion dollars.

Over the past five years, his team of physicists and engineers in Dubai has built more than fifteen prototypes and secured a wide range of patents, all aimed at developing what they see as the ultimate interface for AI-driven computing. These lenses can display digital images, measure biological signals such as glucose and intraocular pressure, and may one day eliminate the need for screens altogether.

He reflects on the early days of disbelief, when even friends told him to give up, and how perseverance became the deciding factor. For Roman, success meant proving that deep tech innovation is possible outside Silicon Valley. He shares how Dubai’s ecosystem, low taxation, and access to world-class talent helped make that vision real. His story offers practical insight for founders who are told their ideas are impossible until they can show a working prototype.

We also explore what this means for the future of human-computer interaction. Roman believes these lenses will help us communicate directly with intelligent systems, turning science fiction into everyday life. His message to entrepreneurs is simple: be stubborn, stay curious, and keep building.

Could AI contact lenses redefine computing itself? Listen to the conversation and share your thoughts.