What if everything you were told about growing a successful law firm was wrong?
In this episode of That One Lawyer™ Podcast, host Neal Goldstein sits down with John Fisher — a nationally recognized personal injury attorney, bestselling author of The Power of a System, and the founder of a referral-only law firm — to reveal the exact strategies that helped him build an empire by doing the opposite of what most lawyers are taught.
John didn’t spend a dime on Google Ads. He doesn’t chase ambulance leads. He doesn’t rely on gimmicks. Instead, he doubled down on systems, referrals, client trust, and thought leadership to create a sustainable, purpose-driven business model that has transformed the lives of countless attorneys and clients.
WATCH FULL EPSISOD ON YOUTUBE HERE
🔥 IN THIS EPISODE:
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How John Fisher scaled his personal injury law firm
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Why he chose to focus exclusively on medical malpractice — and what niche marketing really means
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The 3 systems that changed everything for his business
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How to become a magnet for lawyer referrals without asking
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The story behind The Power of a System and why he wrote it for lawyers
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Why he believes your legacy is more important than your verdicts
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How to build a reputation without flashy branding
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What most lawyers misunderstand about content, connection, and client experience
💡 WHO THIS IS FOR:
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Solo and small firm attorneys who want more control and less chaos
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Lawyers sick of chasing leads and ready to build a business that attracts
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PI attorneys who want to grow a referral-based practice
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Legal entrepreneurs who want to scale their firm with integrity, not gimmicks
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Anyone who wants to design a law firm that works for their life, not just their bank account
💬 JOHN FISHER ON LEGACY:
“I don’t care about being the guy who had the biggest verdict. I want to be remembered as someone who helped lawyers build their dream lives.”
👤 ABOUT JOHN FISHER
John Fisher is a personal injury and medical malpractice attorney, author, and law firm growth strategist. His book, The Power of a System, has become a must-read for lawyers across the country who are tired of burnout and ready to take control of their practices.
John runs
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