TAE 20: Lead Generation To Success....

Marie Larsen:                      00:01                       What's up everyone? This is Marie Larsen and you're listening to the audio entrepreneur. I spent the last year and half doing podcasts and content creation for some the fastest growing entrepreneurs today. Their strategies and tips have been life changing once I took action, so I decided to take my audio industry to the next level by building a seven figure company that teaches people how to create, strategize, and repurpose their content like a throw.

The question so new people are wondering is how is she going to do it? This podcast is here to give you the answers. Join me as I explained marketing strategies to grow my online business. My name is Marie Larsen and welcome to the audio entrepreneur.

Marie Larsen:                      00:40                       Yo, what's up? Everyone is so excited because today I have a friend of mine who's on here who is the king, the king of lead generation and I'm so excited to bring him on here because people ask me all the time why podcasting is important and I'll tell you, it is via lead generation that you can make money, go figure it and more people in generation that you have. The more that you can really push out yourselves, your services and things that you're trying to get out there.

I'm so excited because on here we have Russ Ward who is the king of lead generation and leads in general and so I want to jump on here and just have him go through his story, how he got into it and the reason behind a lead generation and why he chose leads. There are so many people that don't understand the importance of it and I've had so many people.

Marie Larsen:                      01:26                       Russ, sorry this is long intro, but I've had so many people jump on and say, oh Marie, like my sales, like I'm not selling really well. I'm not doing. I'm not getting out there a lot like what's wrong? And I'll ask them what's your email lists look like and what is your facebook look like? What is your instagram looks like? What is your presence within your audience within your industry look like? And a lot of them will say, Oh, you know, like I have 50 followers on Instagram, or Oh, I actually like, I don't have an email list. Oh, I don't know how to go through and build out my lead generation further.

I don't know how to build a culture and I'll just chuckle and say that's your issue, that's why you're not selling. Um, and so anyway, and this is Russ Ward. I'm so excited. Russ, thanks so much for being on here. I really appreciate that. You're on here.

Russ Ward:                            02:07                       Thank you so much. Marie. Thank you for having me on your podcast. I, uh, I appreciate the opportunity to come on and talk a little bit about lead generation and my story and just to give you a little bit of background about how I got into this.

A couple years ago, I was a salesman and I worked for a company called solar city that was eventually bought by Tes