Welcome to 2024: Exciting Business Changes and Wishes for the New Year

Happy New Year! This first podcast episode of the year is like a preamble. I want to highlight what you can expect from this show and why you should tune in each week. I will cover some of the themes the podcast will address this year and which direction it’s going. It’s a great cornerstone for me to set up the year. 

I’m transitioning from selling a medium-sized group program to focusing more on my one-on-one work. I’m quiet quitting social media this year and only engaging in local in-person networks. That’s been a highlight of 2023, and I’m looking forward to spending even less time on Zoom in 2024. 

These in-person conversations with my local network have reminded me why I love working with traditional businesses and less of the stereotypical online-only businesses. These are the businesses that are doing the best right now. 

I shifted my business and have gone from primarily working with women business owners struggling to hit $100,000 in revenue to having 83% of my client roster hit over $1,000,000 in revenue. It proves you can change target markets, but it requires patience.

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