It's a Good Life

It's a Good Life

It's a Good Life, the podcast for entrepreneurs. A podcast about growth - personal growth and growing your business. Inspirational and practical content that reflects the positivity it takes to be an entrepreneur. Presented by Brian Buffini founder of America’s biggest corporate coaching company. Entrepreneurship isn’t always an easy life, but with the right guidance, it can be a good one. Hosted on Acast. See acast.com/privacy for more information.

Episodes

July 3, 2025 10 mins

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Because they can struggle to get organized, many small business owners suffer with a constant sense of being behind. In this episode, Brian shares the five elements that entrepreneurs and small business owners can use to create more structure, eliminate overwhelm and succeed at the highest levels.

 

YOU WILL LEARN:

·     Why business goals must be specific.

...

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Even in the AI era, strong relationships will always be at the heart of every good business. In this episode, Darin Dawson, co-founder of BombBomb and Chief Growth Officer at Buffini & Company, shares how to build long-lasting relationships that will lead to a stream of referrals and increase your bottom line, now and in the future.

 

YOU WILL LEARN:

·     The importance of trust and transparency in s...

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In today’s transactional society, entrepreneurs who consistently exceed their customers’ expectations will stand out and achieve phenomenal success. In this episode, Brian teaches why a positive focus on providing exceptional customer service builds a strong business culture, forges long-lasting relationships and creates a tribe of loyal advocates who refer.

 

 YOU WILL LEARN:

·&nb...

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What does it take to build a truly great team? In this episode, Jon Gordon discusses his new book, “The 7 Commitments of a Great Team,” and explains why it’s commitment – not just talent – that separates great teams from the rest.

 

YOU WILL LEARN:

·     The commitments that great teams must make.

·     Why commitments are greater than goals.

·     Why posit...

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It’s human nature to make excuses when things don’t go your way but if you take responsibility for where you are and why, you’ll get on track to live the good life. In this episode, Brian teaches how to succeed in your relationships, health, finances and business life by ditching the excuses and taking ownership instead. 

  

YOU WILL LEARN:

·     The t...

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If you want greater client engagement, better internal collaboration and more profits, you need to be an Activator! In this episode, author Matt Dixon shares his extensive research on the traits of today’s rainmakers and explains how top performers drive consistent growth in their businesses by winning, retaining and developing loyal client relationships.

 

YOU WILL LEARN:

·     The five types of business...

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Failure is never fun, but it is an essential prerequisite for success. In this episode, Brian explains why failure is an inescapable part of life and teaches how you can recover from it to come back better than ever.

  

YOU WILL LEARN:

·     Why failure stinks.

·     How successful people handle failure.

·     ...

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AI can feel scary and overwhelming, but you can easily learn how to make it work for you to get real results. In this episode, AI expert Michael Thorne tells Brian how Buffini & Company's new AI Bootcamp will give you everything you need to leverage AI to work smarter, faster and better in your real estate business – no PhD in data science required!

 

YOU WILL LEARN:

·     Misconceptions about AI.

·&nb...

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In today’s increasingly disconnected world, a great workplace culture is vital to the success of any business. In this episode, author and consultant Matt Mayberry shares how leaders can build a culture that drives organizational excellence and unleashes the full potential of every employee. 

 

YOU WILL LEARN:

·     How to define workplace culture.

· &n...

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Do you want to bring out the best in your people while also maximizing your bottom line? In this episode, former WD-40 Company CEO Garry Ridge explains how leaders can build dedicated teams and drive phenomenal success by following Aristotle’s principle, “Pleasure in the job puts perfection in the work.”

 

YOU WILL LEARN:

·     The ‘dumbass’ leadership philosophy.

·     The 4 pilla...

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Everyone has a unique communication style. In some interactions, you feel like you’re on the same page; in others, nothing clicks and you feel totally misunderstood. In this episode, REALStrengths expert Rachael Yeaman explores why so many people struggle to connect and reveals the secrets to high-level communication in business and in life.

 

YOU WILL LEARN:

·    &n...

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In today’s technological world, people feel less connected and more divided than ever before. In this episode, Celeste Headlee shares why real conversations matter so much and why we need to start talking to one another if we want to survive as a species.

 

YOU WILL LEARN:

·     The difference between communicating and conversing.

·     The importance of listening.

·  &nbs...

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Consumers today are inundated with so much promotional messaging and content in the marketplace that they often don’t know where to look or who to trust. In this episode, Brian interviews author, speaker and entrepreneur Ron Tite about his new book and learns what organizations must do to seize the attention of and build trust with customers in this busy world.  

  

YOU ...

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No matter what the market's doing, it's never a bad time for a good idea! In this episode, Tom Patterson shares his incredible entrepreneurial journey, from his small-town upbringing, to co-founding Tommy John during the 2008 recession and going on to achieve phenomenal success.

 

YOU WILL LEARN:

·     The value of mentorship and personal growth.

·     The benefit of identifying op...

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Bert Jacobs is the co-founder of Life is Good, a $100 million company dedicated to spreading the power of optimism. In this episode, he tells Brian how he and his brother John went from selling t-shirts on the streets of Boston to leading such a successful positive-lifestyle brand.

 

YOU WILL LEARN:

·     How their mother inspired the business.  

· ...

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What systems and habits do you need to master to transform your life? In this episode, Pastor Craig Groeschel of Life Church tells Brian how harnessing the power of small habits can get you unstuck and lead to big change.

 

YOU WILL LEARN:

·     Why willpower alone isn’t enough.

·     The real reasons you do what you do.

·     How to level up your morning ro...

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Fear and self-doubt can rob you of your purpose and leave you feeling paralyzed. In this episode, Brian shares three tools that will help you to reduce doubt, take decisive action and achieve phenomenal success.

 

YOU WILL LEARN:

·     What doubt really is.

·     How the Freddy Krueger principles can help.

·     Wh...

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Do you want a tried and tested roadmap to take the guesswork out of growing your business? In this episode, Ramsey Solutions Founder and CEO Dave Ramsey shares the proven system that guarantees to help you grow your business faster and with fewer missteps.

 

YOU WILL LEARN:

·     The 5 stages of business growth.

·     Strategies to prepare for disruptions and market changes.

· ...

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We all encounter a change of plan at some point in our lives. In this episode, Brian interviews cognitive scientist Dr. Maya Shankar to understand who we are and who we become when faced with change. Topics discussed include: How change profoundly impacted Maya’s life, why humility is so important and how being more openminded can help build resilience. 

   

YOU WILL LEA...

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Do you want to reduce anxiety and live a more authentic and fulfilling life? In this episode, Dr. John Delony shares a life-changing truth about anxiety that will help you to heal and move forward with hope.     

 

YOU WILL LEARN:

·     Why margin is vital.

·     The six daily choices to ease anxiety.

·     The importance of self-worth an...

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