In this episode Dan unpacks the six-step system he uses (and recommend to fitness business owners) for launching a successful fitness side hustle – from identifying real problems to testing and scaling the idea. This is based on the process we follow in the Fitness Side Hustle Project.
5 things you’ll learn in this episode:
- Why starting with a problem, rather than an idea, is the key to building a viable fitness side hustle.
- How to generate and filter multiple business ideas using your avatar’s real pain points.
- The frameworks I use to evaluate and prioritise ideas with low risk and high reward.
- What a Minimal Viable Product (MVP) actually looks like in the fitness industry – and why you should never build before testing.
- How to assess whether your side hustle is scalable, sustainable, and worth growing.
Resources mentioned:
- The four Es. A framework to build fitness businesses.
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