Ben Seigel (@versastudiollc) is a web designer and developer, and head of Versa Studio. In addition to managing projects and writing the necessary code for client sites, Ben has examined and written about the underlaying value of design, how small businesses and design agencies can work together toward successful ends.
In this conversation, we dig into content management systems on websites, discuss managing remote teams, remark on transitioning from a pure developer to a business owner, and share some common ailments of working with small businesses on their brand and web design projects.
Website Planning for Small Business
Grab Ben’s eBook, Website Planning for Small Business, and catch up with him via the website for Versa Studio.
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Show Notes & Links"If someone wants to spend $20k on a project, but won't take 2 hours to read a plan ... they're not going to be a good client."
—Ben Seigel
"You need a 'minimum viable brand' before any website."
—Prescott Perez-Fox
"(an RFP) is a really great way to waste a whole bunch of peoples' time."
—Ben Seigel
"You can read four proposals. You probably can't read 19."
—Prescott Perez-Fox
"We're not built to sit all day. We're also not built to stand. We gotta move."
—Ben Seigel
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