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May 13, 2025 38 mins

Join us for an inspiring conversation with JW Wiseman, founder of Curious Elixirs, the pioneering booze-free cocktail company that’s redefining social drinking. After making a personal choice to consume less alcohol in 2015, JW embarked on a mission to create delicious, complex, and healthy adult beverages infused with adaptogens. His innovative approach led to the formation of Curious Elixirs, the first brand in America to revolutionize the burgeoning nonalcoholic beverage industry.

In this episode, we dive deep into the alcohol-free movement, exploring JW’s journey and the motivations behind choosing an alcohol-free lifestyle. We discuss the exciting new flavors on the horizon and what it’s like to be a trailblazer in an industry that has seen a staggering 533% revenue growth since 2019. Discover how Curious Elixirs has served millions at renowned establishments like Daniel and The French Laundry, as well as in nightclubs and homes across the nation.

Tune in to learn how JW is not just changing the way people drink, but also empowering them to enjoy social moments without alcohol. Whether you’re curious about the alcohol-free lifestyle or simply looking for new beverage options, this episode is packed with insights and inspiration!

Connect with Kimberly Hand
Website: www.kimberlyhand.com
Instagram: https://www.instagram.com/kimberlyhand_

Connect with Curious Elixirs
Website: https://curiouselixirs.com
Instagram: https://www.instagram.com/curiouselixirs

Shop Kimberly’s Favorites
TCE Journal: https://thecinnamoneffect.com/journal
Infrared Sauna: https://get.sunlighten.com/cinnamoneffect
Biocharger: https://biocharger.com/learnandearn/?business=Kimberly%20Hand&ID=
Favorite Cookware: https://rstr.co/caraway/kimberlyhand
Red Light Products: https://www.awin1.com/cread.php?awinmid=86123&awinaffid=1785436
Rebounder: https://www.bellicon.com/?acc=kimberlyhand&a_bid=f1c026c9

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