In this compelling live episode from Clearwater Beach, Florida, I sit down with CJ Moss, a dynamic real estate wholesaler with a bold vision: to build the largest wholesaling operation in the country. We explore his journey from athlete to entrepreneur, his no-fluff approach to leadership, and why he believes wholesaling is not just a stepping stone—it can be a long-term legacy business.
CJ shares how staying focused on the fundamentals, being radically transparent with sellers, and cultivating a strong team culture have driven his success. Whether you’re just starting out or scaling fast, this conversation is packed with practical insights and inspiration.
Episode Timeline & Highlights
[0:00] - Introduction
[1:16] - Why athletes often make great entrepreneurs
[2:14] - The power of a go-giver mindset in elite business circles
[3:55] - CJ’s focused wholesale operation and regional expansion strategy
[5:35] - How he maximizes fees through a refined dispo process
[6:54] - Why honesty and transparency with sellers is non-negotiable
[10:15] - Challenging the myth that wholesaling is just a stepping stone
[12:00] - CJ’s five-year plan: 20 offices and $100M in revenue
[18:55] - The importance of hiring experienced executives early
[22:00] - Balancing net profit with investment in talent
[27:00] - How Collective Genius helped sharpen CJ’s growth strategy
5 Key Takeaways
Radical transparency builds trust – CJ emphasizes full honesty with sellers about the wholesaling process, which fosters better relationships and long-term brand value.
Mastering the basics pays off – Like Kobe Bryant, CJ preaches never getting bored with the fundamentals—consistent execution leads to exceptional results.
Wholesaling can be your forever business – CJ challenges the common mindset that wholesaling is just a springboard to other strategies.
Scale requires the right talent – Reaching the next level means hiring executives with proven experience, not trying to figure it all out alone.
Give more to get more – CJ’s competitive spirit is matched by his desire to contribute value, a key reason for his recognition as Newcomer of the Year in the CG community.
Links & Resources
Learn more about Collective Genius: ExploreCG.com
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