☎️Schedule your free business evaluation call with our team HERE
👉Join our free masterclass on how to get paid for estimates HERE
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EPISODE 385: Do you feel guilty charging for estimates when others offer them for free? Today’s guest believes you shouldn’t.
In this week’s episode of The Construction Leading Edge podcast, I sit down with Alex Gregg, owner of Gregg Homebuilding—a Tennessee-based company specializing in both custom and spec homes.
Today, Alex breaks down how he grew his business through strategic decisions, a clear vision, and robust internal systems.
You’ll learn:
Why starting a business in 2008 turned out to be a great decision
How giving away free estimates is like cheating your clients
The mindset shift every leader must make
Why delegating outcomes beats assigning tasks
How strategic relationships with realtors and architects fuel growth
…and more!
Want to improve your construction operations and run a business that thrives no matter what the market is?
Tune in now!
Key Takeaways:
Introduction (00:00)
From teaching to homebuilding (00:20)
Alex Gregg’s strategic shift to custom homebuilding (05:00)
How to help clients beat decision fatigue (08:38)
Keys to running a successful custom homebuilding business (13:07)
The Kent Hooper story and lessons learned (19:35)
Why leadership growth is non-negotiable (26:19)
Delegating tasks vs. outcomes (31:19)
Before & after: The SYCB program impact (35:13)
Inside Alex Gregg’s CEO schedule and routine (56:51)
Why build strong relationships with architects and realtors (1:03:31)
What changed after implementing SYCB strategies (1:06:41)
The CEO Alliance explained (1:10:29)
The hard truth about running a business (1:13:52)
Rapid-fire questions (1:18:09)
Additional Resources:
- Schedule your free business evaluation call with our team HERE
- Join our free masterclass on how to get paid for estimates HERE
Connect with Alex:
- Follow Gregg Homebuilding on Instagram HERE
- Visit their website for more information HERE
Books Mentioned:
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