Episode Transcript
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(00:00):
You are not struggling to get clientsbecause no one wants what you offer.
You're struggling becauseyou're talking to everyone.
And here's the truth.
When you talk to everyone, no one listens.
The fastest way to get clientsisn't about hustling harder or
sending out a hundred cold dms.
It's about getting crystal clear onwho you serve and communicating the
(00:21):
value you bring in a way that makespeople lean in and say, I need that.
Clarity attracts clientsconfusion, repels them.
And today I'm gonna show you how to getyour first clients in 14 days without
chasing everyone on the internet.
This episode is for you.
If you feel like you're doingall the right things, but
(00:41):
clients still aren't coming.
Or maybe you're posting networking.
You're working nonstop,but you're still invisible.
Maybe you hate the idea of cold messagingbecause it feels desperate and pushy.
Maybe you're tired of guessing, andyou just want a simple plan that works.
And deep, deep down, you'restarting to wonder if you're
(01:02):
even cut out for this wholeentrepreneurial thing, if that's you.
You're definitely in the rightplace by the end of this episode.
My hope is that you'll know exactlywho to focus on so that you can stop
spinning your wheels, that you'lllearn how to communicate your value
so clearly that people start sayingyes faster, that you'll walk away
with one simple action that you cantake today to start booking clients.
(01:26):
Does that sound good?
All right.
Well, let's dive in.
Let me tell you a quick story.
Ethan was about two years intohis service based business.
Burned out, frustrated, doing all thethings, posting daily, showing up in
every Facebook group, even consideringpaying for ads that he couldn't
afford, but nothing was working.
(01:46):
When we sat down together,we did one simple thing.
We got crystal clear on his customersegment and his value proposition.
Two parts of the business modelcanvas that I walk my clients through.
Within two weeks, Ethanbooked three paying clients.
Why?
Because he finally knew exactly whohe was talking to and exactly what
(02:08):
problem that he solved for them,clarity changed everything, and it
can change everything for you too.
So how do you get your first clients in14 days without cold messaging, everyone?
Well, here are five thingsthat I wanna share with you for
you to consider to focus on.
Number one is defineexactly who you serve.
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Believe it or not, mostentrepreneurs skip this.
You're trying to help everyone who needshelp, and that's why no one's listening.
Be specific.
Who do you help?
What do they want?
What are they frustrated by?
Clarity here makes all your marketing workharder for you without you working harder.
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Number two, get clear onyour value proposition.
This is the magic piece.
What problem do you solve for them?
And what does life looklike after you help them?
I walk my clients through this using thebusiness model canvas because when you can
clearly say, I help specific person getspecific result without paying, they want
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to avoid people instantly pay attention.
Number three, tap into warm audiences.
You don't need to convince strangers.
Start with people who alreadyknow, like, and trust you.
These could be former colleagues,friends, even people who already
engage with your content.
Send a simple message like, Hey, I'mopening three spots for specific result.
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Thought of, thought of you.
Would you like to chat about it?
That's it.
No spammy dms, just connectionNumber four, give them a quick win.
Your first clients don'tneed a massive program.
Offer something simple and low risklike a 60 minute session or an audit
or an assessment, or start a package.
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Quick wins, build trust fast, andthose first clients often turn
into bigger, long-term clients.
Number five, commit to dailydiscipline, not random hustle.
Here's where most entrepreneurs blow it.
They try 27 different tacticsfor one week than burnout.
Instead, set aside 30 focused minutesa day to connect with warm leads.
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Share one valuable tip publicly andfollow up with anyone who shows interest.
That's it.
No, all-nighters, no obsessing over Canva.
Graphics.
Just consistent, clear action.
And here's the thing.
This is in the drivenpillar of discipline.
This is that in action.
So the D in DRIVEN means discipline.
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Discipline isn't about working harder,it's about consistently doing the
right things that move the needle.
So when you're disciplined about whoyou talk to, what you offer, and how
you show up, momentum builds fast.
If you want help walkingthrough this step-by-step.
I wanna invite you to join us insidethe DRIVENpreneur membership community.
(05:04):
Inside I guide you through mapping yourcustomer segment and value proposition
so you know exactly who to serveand how to communicate your value.
That's how you get clients fast andbuild a business that grows consistently.
And if you're ready for somethingdeeper, like more one-on-one type help
to create a full client getting strategyand business model, feel free to book
(05:27):
a free strategy session to exploremy DRIVEN OWNER coaching program.
But here's your action step for today.
Make a list of 10 people whofit your ideal customer segment.
Reach out to three of themwith a simple invitation.
I am opening three spotsfor specific result.
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Thought of you wanna chat about it?
No pressure, no scripts.
Just genuine connection.
Your first clients arecloser than you think.
I promise you that.
Alright, until next time.
Stay clear.
Stay focused, stay driven.