The Executive Edge

The Executive Edge

The Executive Edge is the podcast that gives you an edge in life and business with practical skills that you can apply to achieve and maintain success. Hosted by UK psychologist and business adviser, Sue Firth. The show is a mix of interviews, tips, business insights and inspiration.


May 24, 2023 23 mins

Episode 131

Released May 25, 2023


Welcome to episode 131 with Yaron Been

Yaron is a growth coach and consultant with a background in ecommerce.

He and his wife started an ecommerce business after traveling in Southeast Asia and realizing they wanted to find a way to make money online.

He worked as a media buyer and spent around a million dollars a month on Facebook ads.

Yaron’s ecommerce store sold over $4 million worth of produc...

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Episode 130

Released May 18, 2023

Paul Ter Wal is the guest this week.

Hailing all the way from Holland, Paul – a former lawyer – works with "preventative healthcare" in business at Team Andare. He discusses on the show how businesses need to work harder to take care of employees by fostering core values that are align with staff. For Paul, preventative healthcare comes from good business leadership and in turn this, when grounded ...

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Episode 129

Released May 11, 2023

The week’s episode features a conversation with Peter Voss, who is an expert in artificial intelligence.

Visit for more.

Also, connect with Sue on:

Podcast editing & production: @jonbuscall 

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Episode 128

Released May 4, 2023

Welcome to episode 128 with Le-an Lai

Le-an started working from home at the age of 15, doing various tasks such as ghost-writing, graphic design, and marketing work

After experiencing a near-death typhoon, she realized that she did not want to follow the traditional Asian path of becoming a lawyer and working overseas like her parents and vowed to pursue her passion of writing and find a job online...

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Episode 127 

Released April 26, 2023

This week's guest is Adeline Tiah. She is passionate about building brands and high-performance teams.

Over the last 20 years, Adeline has earned her stripes in marketing across different industries from retail, tech, banking and more recently in fintech/startup. Along the way she got herself certified as a Leadership coach and a Human Centred Design Practitioner.

Adeline shares her story and ta...

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Episode 126

Released April 19, 2023

Welcome to this week's guest Steve Martile

Steve, who used to be a mechanical engineer for 13 years, nowadays helps entrepreneurs build their businesses and recently wrote “The Seven Day Manifestation Experiment.” 

On the show he talks about how after he quit his engineering job he started practicing the law of attraction by visualising himself in a job he loved and enjoyed. The impact of this ha...

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Episode 124

Released April 13, 2023

William Buist is a business mentor who has been working with small business owners for over 20 years to help them build better businesses. He believes that the key to building a successful business is intentional mastery, which is a journey of constant learning and improvement.

On the show, William discusses the five stages he has identified to the journey of intentional mastery – explore, hone, ...

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Episode 124

Released April 6, 2023


This week's guest is Brandi Molitor

Brandi started off as a health and wellness advocate and educator before transitioning into the world of business.  She has been an executive level business and health coach for two decades. She mentors high-achieving leaders helping them to fall back in love with their businesses and lives.

On the show, Brandi discusses the signicance of being courageous in w...

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March 29, 2023 28 mins

Episode 123

Released March 30, 2023

This week's guest is St John Craner

As Managing Director of Agrarian, St John trains rural companies on how to generate more qualified leads and close more sales using proven tools and techniques, systems, and strategies

On this week's show we discuss St John’s belief that “psychology is a sales superpower if you master it well.” 

St John unpacks how important it is to understand a buyer’s brain ...

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Episode 122

Released March 23, 2023

This week's guest is Mickie Kennedy

Mickie is an experienced podcast guest, bringing a positive, matter-of-fact style on a range of subjects including, PR, Marketing and more.

Mickie created eReleases 20+ years ago to give small businesses access to the media and to a national newswire. eReleases helps small businesses, start-ups, and authors get website traffic and better-quality customers throu...

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Episode 121 

Released March 16, 2023


This week's guest is Ashley Quinto Powell. Ashley is a sales and revenue consultant. She’s also a keynote and TEDX speaker, author, and start-up founder.  She is a self-professed champion of mums, and a relentless supporter of entrepreneurs.

Ashley is passionate about Women in business “having it all without doing it all.”  

On the show, she discusses the idea of the cultural expectation women...

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Episode 120 

Released March 9, 2023

This week's guest is Tom Schwab.

Tom runs Interview Valet, a platform that matches businesses with the right podcasts so they can turn listeners into customers.  Interview Valet is the most trusted partner in the industry and the leader in Podcast Interview Marketing (PIM). They help businesses leverage targeted podcast interviews to talk directly to ideal customers. Podcast guest appearances are...

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Episode 119

Released March 2, 2023

Welcome to episode 119 with guest Evan Tzivanakis

Evan is an award winning accredited executive coach, L&D specialist, management consultant, and online visiting lecturer at the EU Business School, in Switzerland.

On the show, we discuss how team building is often misunderstood by leaders and that in fact it is often not the team that needs to bond with each other, but the leader needing to bond ...

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February 23, 2023 24 mins

Episode 118

Released February 23, 2023

This week's guest is Julian Roberts.

Julian is an Executive Leadership Coach with a background in commercial and sales.  He is passionate about people, resiliency, and business. Julian has worked with a number of multinational corporations such as Heinz, Yoplait, and Johnson & Johnson, as well as for family-owned businesses.

On this week's show we discuss the power and significance of purpose ...

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February 16, 2023 22 mins

Episode 117

Released February 16, 2023

This episode is recorded by me because it's a topic which is very close to my heart. Anyone listening who has ever struggled with their weight, would be able to understand what a really difficult process it can be.

The episode is based on a book I have been listening to called 'Why we eat too much' by Dr Andrew Jenkinson. it's an absolutely excellent book which he encourages you to listen to f...

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February 9, 2023 27 mins

Episode 116

Released February 9, 2023 

Maria Bryceland is a corporate culture and leadership coach based in Manchester. She has experience across several sectors and industries, including B2B and B2C, at executive and board level.  Maria is passionate about supporting businesses to transform their culture and helping leaders to thrive.

Maria believes that extraordinary cultures drive sustainable growth.  Building an extraordinary c...

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Episode 115

Released February 2, 2023

This week's guest is Fitz Koehler.

Fitz is a fitness innovator who has been teaching fitness around the globe for decades.   She specialises in fitness education via mass media and fitness programming for children.

Fitz shares her personal story on the show, taking us back to 2019 when she was diagnosed with advanced, aggressive breast cancer that had progressed to her lymphatic system.  Throug...

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January 26, 2023 27 mins

Episode 114

Released January 26, 2023

Welcome to this week's episode with guest Tony Martignetti.

Tony is a leadership coach, entrepreneur, idea generator, and a curious adventurer. He brings his experience and formal training together to help elevate and equip leaders with the tools to navigate through change.

Tony’s mission is guiding leaders who want to have a meaningful impact. He wants to help them lead with purpose and feel f...

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January 19, 2023 27 mins

Episode 113

Released January 19, 2023

This week's guest is Jessica Fialkovich.

Jessica is an expert on exiting a business. She’s a best-selling author, speaker, and small business advocate. When she sold her first business a decade ago, she had no idea where to start. So, she went on the hunt for information. Fortunately, she was able to exit successfully, then bought her next business – a brokerage office.


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January 12, 2023 27 mins

Released January 12, 2023

Episode 112

Welcome to another year and another season of The Executive Edge podcast.

This week's guests is author and category designer Kevin Maney.  On the show, Kevin discusses how category design helps businesses idenitify what kind of products to build, how to go to market, and how to pitch to investors. 

For more, visit

Also, connect with Sue on:

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