The Food Blogger Pro Podcast

The Food Blogger Pro Podcast

Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You'll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast

Episodes

September 23, 2025 57 mins

How to identify AI-generated food content, optimize email opt-ins, and build a personal brand with Emily Walker and Bjork Ostrom.

-----

Welcome to episode 537 of The Food Blogger Pro Podcast! This week on the podcast, we’re bringing our very own Emily Walker (Associate General Manager, Food Blogger Pro) back to chat with Bjork about the articles we shared in our latest blogging newsletter!

Food Blogging News Roundtable: AI-Gene...

Navigating burnout, creating unique content, and running a blog with 30 million monthly pageviews with Jeanine Donofrio from Love & Lemons.

-----

Welcome to episode 536 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jeanine Donofrio from Love & Lemons.

The Journey to Reaching 30 Million Views a Month

In this episode, Bjork chats with Jeanine Donofrio, the creator of the massively popular vegeta...

Mark as Played

Optimizing your website for Q4 success, making your personal brand stand out, and adapting to the changing landscape of content creation with Madison Wetherill from Grace and Vine Studios.

-----

Welcome to episode 535 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Madison Wetherill from Grace and Vine Studios and Joyfully Mad.

Branding, Blogging, and Q4: How to Stand Out Online

In this conversa...

Mark as Played

Leveraging social media to grow your audience and building a community through your website with Danny Dobrzenski from Cooking in the Yard.

-----

Welcome to episode 534 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Danny Dobrzenski from Cooking in the Yard

From Pandemic Hobby to Full-Time Hustle with Danny Dobrzenski

In this week’s episode, Bjork interviews Danny Dobrzenski, a food creator w...

Mark as Played

Reconnecting with creativity, redefining success as a creator, and creating without burnout or comparison with Sabrina Loyer.

-----

Welcome to episode 533 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sabrina Loyer.

Building a Creative Life Beyond the Metrics

In this episode, we’re chatting with Sabrina Loyer about what it really means to be successful as a content creator. Sabrina built a thr...

Mark as Played

The impact of the latest Google Core Updates, how AI can assist with content creation, and expanding your content's reach with Bjork Ostrom.

-----

Welcome to episode 532 of The Food Blogger Pro Podcast! This week on the podcast, we’re doing something a little different and bringing on our very own Emily Walker (Associate General Manager, Food Blogger Pro) to chat with Bjork about the articles we shared in our latest blogging newsle...

Mark as Played

Discoverability with Meta Ads, digital product sales funnels, and thinking beyond organic traffic with Tammy Overhoff from Organize Yourself Skinny.

Welcome to episode 531 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Tammy Overhoff.

Mastering Digital Products and Meta Ads

Tammy started food blogging in 2011 and has reinvented her business many times over the last 14 years. After taking her fo...

Mark as Played

Leveraging AI to be a more efficient content creator and the role of keywords in today's SEO landscape with Aleka Shunk.

-----

Welcome to episode 530 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Aleka Shunk from Aleka’s Get Together and Keywords with Aleka. She also happens to be one of our FBP experts

How to Personalize AI for Better Content with Aleka Shunk

In this conversation, Bjork and...

Mark as Played

Editing more efficiently in Lightroom, using AI thoughtfully in your food photography, and developing a visual aesthetic that's uniquely yours with Roberta Dall'Alba.

-----

Welcome to episode 529 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Roberta Dall’Alba.

In this podcast interview, Bjork and Roberta discuss the importance of having your own distinct style or photography aesthetic to build your bra...

  • Mark as Played

    Committing to consistency, running strategic year-long marketing campaigns, and leaning into a niche with Kate Shungu from Gift of Hospitality.

    -----

    Welcome to episode 528 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Kate Shungu from Gift of Hospitality.

    How Kate Shungu Grew to 800k Sessions a Year from Pinterest by Using a Marketing Campaign

    Kate first started food blogging in 2017 with no ...

    Mark as Played

    The power of storytelling, experimenting across platforms, and connecting with your audience with Brita Britnell. 

    -----

    Welcome to episode 527 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Brita Britnell from Food with Feeling (who also happens to be our Social Media Video Expert!). 

    How Storytelling Helps Creators Stand Out Online with Brita Britnell

    In this episode, Brita shares how leaning...

    Mark as Played

    Managing a rapidly growing business, growing an Instagram account to 520K followers, and scaling to 11 million pageviews in the first half of 2025 with Amy Coyne from Amy Bakes Bread.

    -----

    Welcome to episode 526 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Amy Coyne from Amy Bakes Bread.

    How Amy Bakes Bread Grew from 500K to 11 Million Pageviews in Just Two Years

    Amy Coyne first started her ...

    Mark as Played

    Turning older content into revenue and structuring your content for discoverability with Sandie Markle of Blueberri.

    -----

    Welcome to episode 525 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sandie Markle from Blueberri

    Unlocking the Hidden Value of Your Recipe Content with Sandie Markle of Blueberri

    In this episode, Sandie Markle shares her journey from working at SideChef to launching her...

    Mark as Played

    Creating multiple revenue streams, making $100 a day from affiliate revenue, and committing to consistent content creation with Mary Smith from Mary's Whole Life.

    -----

    Welcome to episode 524 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Mary Smith from Mary’s Whole Life.

    How Mary Smith Uses Her 500k Instagram Followers to Monetize Across Platforms

    This week is our third (and final!) episode i...

    Mark as Played

    Leveraging social media and your email list to make your content work smarter with Ben Jabbawy from Grocers List.

    -----

    Welcome to episode 523 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ben Jabbawy from Grocers List

    Turning Followers into Revenue with Ben Jabbawy from Grocers List

    In this week’s episode, we’re continuing with our Grocers List mini-series with Ben Jabbawy, the founder of G...

    Mark as Played

    Making Instagram work smarter for your business, repurposing old content, and making the most out of DM automation tools with Lindsay Ostrom from Pinch of Yum.

    -----

    Welcome to episode 522 of The Food Blogger Pro Podcast! This week, Bjork interviews Lindsay Ostrom from Pinch of Yum.

    How Pinch of Yum Uses Instagram to Grow Their Email List

    Welcome to the kickoff episode of our new mini-series, sponsored by Grocers List! In ...

    Mark as Played

    Scaling a Brand, Navigating Burnout, and Finding Your Why with Joanie Simon of The Bite Shot.

    -----

    Welcome to episode 521 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Joanie Simon from The Bite Shot

    Joanie Simon of The Bite Shot on Scaling, Burnout, and Finding Joy Again

    In this week’s episode, Joanie gets real about the not-so-glamorous side of turning a creative passion into a full-on bu...

    Mark as Played

    Pitching, writing, publishing, and marketing a cookbook with Erin Clarke from Well Plated by Erin.

    -----

    Welcome to episode 520 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Erin Clarke from Well Plated by Erin.

    What It Really Takes to Publish a Cookbook with Erin Clarke from Well Plated by Erin

    In this episode, we are thrilled to welcome back Erin Clarke (after 9 years!!!) to dive into the be...

    Mark as Played

    The power of consistency, community, and time management with Christina Leopold from Addicted to Dates. 

    -----

    Welcome to episode 519 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Christina Leopold from Addicted to Dates

    How Christina Leopold of Addicted to Dates Turned Content into Community and Hit 550K Followers

    This week’s episode dives deep into the journey of food blogger Christina Leo...

    Mark as Played

    Surveying your audience, building effective lead magnets, and staying consistent with emails with Molly Thompson from What Molly Made.

    -----

    Welcome to episode 518 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Molly Thompson from What Molly Made.

    How Molly Thompson Grew Her Email List from 15K to 100K

    Tired of the ever-changing Google algorithms, Molly Thompson decided to lean into email marke...

    Mark as Played

    Popular Podcasts

      I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!

      Stuff You Should Know

      If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

      The Joe Rogan Experience

      The official podcast of comedian Joe Rogan.

      True Crime Tonight

      If you eat, sleep, and breathe true crime, TRUE CRIME TONIGHT is serving up your nightly fix. Five nights a week, KT STUDIOS & iHEART RADIO invite listeners to pull up a seat for an unfiltered look at the biggest cases making headlines, celebrity scandals, and the trials everyone is watching. With a mix of expert analysis, hot takes, and listener call-ins, TRUE CRIME TONIGHT goes beyond the headlines to uncover the twists, turns, and unanswered questions that keep us all obsessed—because, at TRUE CRIME TONIGHT, there’s a seat for everyone. Whether breaking down crime scene forensics, scrutinizing serial killers, or debating the most binge-worthy true crime docs, True Crime Tonight is the fresh, fast-paced, and slightly addictive home for true crime lovers.

      The Clay Travis and Buck Sexton Show

      The Clay Travis and Buck Sexton Show. Clay Travis and Buck Sexton tackle the biggest stories in news, politics and current events with intelligence and humor. From the border crisis, to the madness of cancel culture and far-left missteps, Clay and Buck guide listeners through the latest headlines and hot topics with fun and entertaining conversations and opinions.

    Advertise With Us
    Music, radio and podcasts, all free. Listen online or download the iHeart App.

    Connect

    © 2025 iHeartMedia, Inc.