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March 29, 2023 33 mins

Today we’re thrilled to present a student spotlight with Emma Marriott-Predmore, a military spouse who’s been a virtual assistant since 1999 and now works as a freelance affiliate manager. She’s built a thriving VA agency and referral networks that benefit military spouses and dependents who work remotely and relocate often.

Join us as she shares her story and provides many valuable takeaways that will have a profound impact on your business!

 

Podcast Outline:

[0:00] Introduction to Emma Marriott-Predmore and the topic of working as a virtual assistant - Emma shares her journey and how she arrived at her current role.

[4:17] Emma describes her VA agency - how it includes military spouses or dependents who relocate often and would like to have a job that doesn’t depend on physical networks. Emma explains how her family members also work as virtual assistants.

[6:17] How the VA industry has grown up - Emma and Craig discuss how you can diversify your VA offerings in an era where people now understand what a VA is. 

[9:46] Emma explains the type of clients she works with and what services her agency focuses on - how her niche involves talking to a client and problem-solving for them.

[11:56] Emma’s role as a freelance affiliate manager - Craig and Emma explain how Clickbank facilitates affiliate marketing and how Emma’s agency uses it. 

[14:47] How specializing in a particular software is a good direction for freelancers who enjoy working with technology - Emma talks about the different challenges her agency helps clients with.

[16:39] The benefits of referrals - Emma explains how she’s built her referral network. Craig explains how referrals are one of the most successful ways to have a client relationship.

[19:24] Emma’s role as a military spouse - how it’s helped her as an entrepreneur by teaching her that you can’t control everything. Emma outlines strategies you can use to face challenges and plan ahead in both life and client relationships.

[22:17] How it’s important to embrace the adventure of the freelance/VA industry - Craig describes how you need to be ready to move and shift when necessary so you can capitalize on opportunities that emerge out of a recession.

[23:07] The importance of changing your niche when you need to - how your niche should be both enjoyable and profitable.

[24:17] Emma shares her best strategies for scaling her business as a busy mom - how Emma networks by talking to people so she can build connections and promote her business.

[27:25] How clients are everywhere - Craig discusses how we’re entering an era where people understand and see the value in remote work. 

[27:55] Emma shares advice for freelancers who are seeking to grow their business this year - how it’s important to embrace change and be open to new opportunities and new skills.

[29:19] How Freelance University has helped Emma - Emma explains how FreeU courses have helped her update her skills and knowledge by allowing her to dabble in a wide variety of different courses. 

[31:25] How FreeU spots the trends for you and creates courses so you can be prepared for the next opportunity coming your way

[33:07] How to learn more about Freelance University and networking with the FreeU community

 

Resources and tools discussed in this episode:

Freelance University

ClickBank 

ConvertKit  

Rocketbook


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