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April 15, 2025 23 mins
From the emergence of generative AI (GenAI) to widespread adoption of hybrid work, HR leaders are increasingly called upon to lead their organizations through uncertainty. Authors Nathan Furr and Susannah Harmon Furr join the Talent Angle to explain why uncertainty should be associated with opportunity, not anxiety. They detail how organizations can navigate uncertainty to drive transformation and innovation, and offer tools to help HR leaders develop the “uncertainty ability” in leaders and managers.
 
Nathan Furr is a professor of strategy at INSEAD, where he teaches innovation and technology strategy. Nathan earned his doctorate from the Stanford Technology Ventures Program (STVP) at Stanford University and has written five books and more than 70 articles on innovation, technology, and transformation. Nathan and Susannah Harmon Furr are co-authors of “The Upside of Uncertainty” (HBR Press, July 2022).
 
Susannah Harmon Furr is a designer and art historian, and has founded a women’s clothing line inspired by her research. She is currently creating a hope accelerator in Normandy, France, to teach regenerative ecosystems and transformation for individuals and families. Susannah and Nathan Furr are co-authors of “The Upside of Uncertainty” (HBR Press, July 2022).
 
Jessica Knight is a vice president of research in the Gartner HR practice. She leads research teams to identify best practices and new opportunities to address HR executives’ most urgent challenges. Her areas of focus include employee experience, organizational culture, change management and the future of work.
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