Welcome to the Golden Age of Orthodontics, where innovation meets expertise. Join host Dr. Leon Klempner and co-host Amy Epstein as they delve into the cutting-edge advancements shaping the world of orthodontics. In today's episode, we're excited to welcome April Lowry, the Director of Product at Aura and Dental Product Management at PracticeTek. April shares her insights on selecting the right software for your orthodontic practice, emphasizing the critical need for systems that prioritize both patients and staff. From essential questions to ask when evaluating new software to the impact of patient-centric solutions, this discussion is packed with valuable advice for modern orthodontic practices. If you're looking to enhance your practice with the latest technology, this episode is a must-listen. Remember: there’s never been a better time to be an orthodontist. Tune in and stay ahead of the curve!
IN THIS EPISODE:
- [3:49] Amy introduces April, who discusses how to determine the technology you need to run a potential multi-million dollar practice
- [10:37] April discusses implementing new technology that works bidirectionally with the software currently used
- [13:47] The importance of access to data through analytics or a reporting module
- [17:04] A discussion on improving the patient experience through specific examples and how these changes can influence patients' choice of practice
- [25:34] Discussion of keeping track of leads and how to make a good decision on software
- [33:16] Discussion of information in fields that are not migrated into new technology and the future of AI in the industry
KEY TAKEAWAYS:
- It is critical to make your office accessible to new patients. Patients should only provide their name, date of birth and insurance information. You may lose business if you make it too difficult to make an appointment.
- New technology should operate bidirectionally to transfer data between platforms and work with the software you already are using.
- Patients should be able to make appointments and make payments on their smartphones so the office does not have to make those entries. This method also takes the burden from office staff to enter data.
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