This is part four of a five-part TGJ Podcast series which chronicles the origin, evolution and inner-workings of The Masters. The series is voiced by David Owen and based on his best-selling book, The Making of the Masters.
Part 4: The evolution of the Masters broadcast
In the mid-1950s, the Masters innovates by partnering with CBS to broadcast the tournament on national television. As is the case with everything at Augusta, chairman Clifford Roberts has his fingerprints all over it as he works with legendary producer Frank Chirkinian to elevate the commentary, pacing, visuals and commercial load. The modern golf telecast is born.
A transcript of this episode can be found here.
The Golfer's Journal Podcast is presented by Titleist
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