The Innovation Economy with Arlington Economic Development

It’s February! It’s all about love and the Annual Celebration of Black History Month. I love how the two go hand in hand. This is an extra special podcast because Tara Palacios is filling in this month to host and in addition we are collaborating this month with our partners with the National Landing BID.

Black History Month is a vital time to honor the achievements, resilience, and contributions of Black entrepreneurs who have sh...

It’s January! It’s the month for renewal, resolutions and fresh starts. Whether you’re looking for personal or professional changes, now’s the time to put plans to work. In Arlington Economic Development, training and support go hand and hand throughout the year, but this January, there’s more in store.


I’m Susan Soroko, Director of Creative Economy at Arlington Economic Development in Arlington Virginia. The role of Economic Dev...

A quick online search of Cade Martin Photography will get you to a showcase of exceptional commercial work, video reels, sought after portraits and much more. But if you’re trying to find out his secrets to

business success – or even what he looks like! – you’ll have to keep looking.

I’m Susan Soroko, Director of Creative Economy at Arlington

Economic Development in Arlington Virginia. The role of Economic Development is to retain...

99.9% of businesses in the US are considered small businesses, employing over 61 million Americans, or nearly half of private sector employees. This makes small businesses a critical part of the business world and the communities they serve.

I’m Susan Soroko, Director of Creative Economy at Arlington Economic Development in Arlington Virginia. The role of Economic Development is to retain and attract businesses where workers can l...

In this episode, host Susan Soroko, Director of Creative Economy at Arlington Economic Development, explores the vital role of innovation in fostering vibrant communities where people want to live and work.

Joined by Natalia Micheletti, co-founder of the Pryze app, they discuss the importance of economic development in retaining and attracting businesses, even amid changing work environments. The conversation highlights various ini...

Today we’re going to talk about the role of the arts in building a great community that people want to live and work in.

Susan Soroko, Director of Creative Economy in BizLaunch at Arlington Economic Development talks with Alissa Maru, Associate Curator at Mason Exhibitions Arlington at George Mason University

Also don't miss the 2024 Arlington ArtWalk on October 5. More information here.

Resources

Mason Exhibitions website:

www....

In this episode of Brand the Change, Bonnie Habyan has a fireside chat with online community creator Scott MacGregor. Scott is the founder of The Outlier Project, a unique community and model that blends learning, networking, and experiences. Technology, the craving for community and the delivery of engagement at new levels with the likes of CEOs, Olympians, and navy seals are bringing online communities to new levels. Learn how th...

This episode digs into rapid change and shows how branding - both personally and professionally, drives positive results in a world where the only constant is change. In this episode of Brand the Change, Bonnie Habyan chats with two of USA Today's leaders, Kelly Andresen, President, USA Today National Sales, and Jenny Huang, Director, B2B Brand Marketing, to talk about the decades of innovation surrounding the country's first natio...

In this episode of Brand the Change, Host Bonnie Habyan sits down with podcast expert Brandy Whalen to talk about the explosive podcast industry and to provide listeners tips on how to leverage podcasts to grow their brand. This episode explains the strategy of podcasts in a marketing strategy to help build a brand. Whether you're a CEO of a major brand, a solopreneur, a founder of a start-up, or an executive, this episode takes a ...

In this engaging discussion, Maarten Van Kroonenburg discusses his entreprenurial background and how it led him to develop a tried and true process for innovation that companies large and small can adopt. Innovation isn't driven by an epiphany and it is not an unreachable goal, it is the outcome of following a process, as unintuitive as it may seem. Don't miss these insights and more in this compelling episode spanning two countrie...

This is a special episode brought to you by Arlington Economic Development in Arlington, Virginia. Since 1996, when Arlington Cultural Affairs ‘Arts Incubator’ was the first government arts program to win an Innovations in American Government Award from Harvard University’s Kennedy School of Government and the Ford Foundation, support for arts organizations set the path for a thriving cultural sector. Today we’re going to talk abou...

In this episode of Brand the Change we are talking about the importance of automation in in growing the brand of a small and middle-market business. As Generation Z becomes a larger part of the consumer base, the digital first experience has never been more in demand. Leigh Hocker Radtke, Head of North America Product for Visa Commercial Solutions, shares some of the latest automation solution approaches for entrepreneurs, small an...

This is a special episode brought to you by Arlington Economic Development in Arlington, Virginia. Today we’re going to talk about Public/Private partnerships and how they are essential to the visibility of creative and cultural expression in Arlington. The uniqueness of these initiatives is key to attracting and retaining businesses of all sizes to an area, and today we’re going to talk about this with someone who is directly invo...

Today, we're talking about the increasing allure of the TEDx speaking circuit for professionals, entrepreneurs, and those who feel passionate about having an idea worth spreading. Despite its highly competitive environment, many aspire to present on the TEDx stage, hoping to share their stories from the iconic red dot.

Resources

The Innovation Economy Website: https://www.innovationeconomy.show

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Today we’re going to talk about the future of commercial office space and how partnering with economic development organizations can help businesses maintain vibrant communities that create great places for people to live and work. This is a special episode brought to you by Arlington Economic Development in Arlington, Virginia.

To help me discuss this topic, I’d like to welcome Ryan Touhill, Director of Economic Development, Arlin...

In this episode, we’re talking about the growth trajectory of content creation and the innovation that is supporting its evolution. Brand the Change is honored to sit down with Authored Up’s Founder Ivana Todovoric, who talks about the platform’s quick evolution in supporting LinkedIn content creators. She shares her future outlook on the growth of creators and also talks about the various levels of social media influence evolving ...

Storytelling has become a powerful differentiator and critical tool in B2B marketing. In order to stand out in a digital world of noise, being able to connect with people is paramout. And the thing is, businesses are made up of people. The Business of Story Founder Park Howell has a very specific story framework structure he encourages businesses and companies to use for B2B marketing to stand out amongst the clutter of messaging, ...

Today we talk about the ABC's of Innovation with Robyn Bolton, Founder, MileZero. I don't mean the alphabet, what the ABC's refer to is the architecture, the behavior, and the culture of organizations that successfully drive innovation from within. Robyn is a passionate partner to business looking to take the nest step and this insightful conversation will surely touch on topics that seem familiar but are presented in a succinct an...

In this episode, we delve into the future of personal branding and the data that supports how and why one person can have more influence on trust than an entire organization. Dr. Talaya Waller is an expert on all things personal branding and she breaks down the different layers. Whether you are an influencer, a thought leader, or a subject matter expert - there are a variety of ways to position yourself and leverage your strengths,...