"If something feels off, it probably is. Trust your instincts and push for clarity—because informed customers are empowered customers."
In this episode of The Intuitive Customer, Colin Shaw and Professor Ryan Hamilton discuss the all-too-common experience of feeling ripped off. Drawing on Colin’s personal experiences with home repairs and unexpected costs, they delve into the anatomy of being taken advantage of as a customer. Together, they explore the power dynamics, manipulative tactics, and psychological cues that underpin these interactions.
From high-pressure situations to unnecessary upsells, the hosts provide insights into recognizing when you’re being overcharged and how to protect yourself. Along the way, they share actionable tips for consumers and lessons businesses can learn to build trust and transparency with their customers.
Red Flags of Being Ripped Off:
Urgency and High Demand: When time is short, and demand is high, you’re more likely to encounter inflated prices.
Irrelevant Questions: Excessive or unrelated inquiries can signal attempts to upsell or gauge your lack of expertise.
Upselling Early: If a provider pushes additional services before addressing your core issue, proceed cautiously.
Manipulative Sales Tactics: Techniques like “calling the manager” or creating false scarcity are designed to wear you down.
Unease: Trust your gut—if something feels off, it probably is.
Power Dynamics and Information Gaps:
Service providers often have the upper hand in terms of expertise and resources, which can lead to exploitation.
Customers should ask detailed questions, break down costs, and research to close the information gap.
Lessons for Businesses:
Transparency and honesty foster long-term trust and customer loyalty.
While exploiting urgency or knowledge gaps may yield short-term gains, it damages reputation and drives customers away.
Practical Tips for Consumers:
Avoid rushed decisions and gather multiple quotes when possible.
Demand clarity on costs and don’t hesitate to negotiate.
Recognize manipulative tactics and assert your rights as a customer.
About the Hosts:
Colin Shaw is a LinkedIn 'Top Voice' with a massive 284,000 followers and 86,000 subscribers to his 'Why Customers Buy' newsletter. Shaw is named one of the world's 'Top 150 Business Influencers' by LinkedIn. His company, Beyond Philosophy LLC, has been selected four times by the Financial Times as a top management consultan
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com