All Episodes

October 7, 2025 41 mins

In this episode of The Journey, Morgan sits down with King Willonius — comedian, screenwriter, and creator of the viral "BBL Drizzy" track — to unpack how AI is transforming creativity, music, and culture. King shares his unconventional path into AI during the writer's strike, how one playful idea turned into the first-ever AI sample in music history, and why he sees AI as a creative superpower for artists who've already put in their 10,000 hours.

Together, they explore:

- The story behind BBL Drizzy and how it went from a joke to a Drake sample.

- Why AI didn't replace King's creativity — it amplified decades of work.

- The debate: should AI-generated songs be valued the same as human-made music?

- The rise of AI-created artists and what that means for representation, ownership, and opportunity.

- How AI can democratize creativity, especially for Black creators who've been historically boxed out of traditional industries. 

This is a wide-ranging, funny, and thought-provoking conversation about art, culture, and what it means to create in the age of AI.

Order Morgan's Book, Rewrite Your Rules: https://www.amazon.com/Rewrite-Your-Rules-Achieve-Freedom/dp/0593725050

Join the Newsletter for Exclusive Content: https://worksmartprogram.ac-page.com/thejourneypodcast

Follow Morgan on TikTok: https://www.tiktok.com/@morgandebaun

Follow The Journey on Instagram: https://instagram.com/thejourneybymdb

 

Mark as Played

Advertise With Us

Popular Podcasts

Las Culturistas with Matt Rogers and Bowen Yang

Las Culturistas with Matt Rogers and Bowen Yang

Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.

Crime Junkie

Crime Junkie

Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.

Stuff You Should Know

Stuff You Should Know

If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.