Signature System Intensive for ONLY $27 (before 10/22) and turn your IP and existing offer into a marketable, sellable, signature system: https://go.virtualbusinessschool.com/the-daily-sales-accelerator-8058
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In today's episode of The Kelly Roach Show, Kelly pulls back the curtain on one of the most powerful and underused sales tools in business: your signature system.
If you're tired of explaining what you do and still hearing "I need to think about it," this episode will show you how to make your offer crystal clear in your buyer's mind. You'll learn how to turn your expertise into a defined, repeatable framework that instantly builds trust, elevates authority, and increases conversions (without completely overhauling your current offer).
Whether you're a coach, consultant, or service provider, this episode will help you transform vague expertise into a tangible system your clients can see, believe in, and easily say "yes" to.
TIMESTAMPS:
[01:10] – What is signature system (and why is it the secret to higher conversions without extra work?)
[02:40] – The psychology of clarity: people are 48% more likely to buy when they understand this one thing
[04:00] – The "burden of expertise": how your advanced knowledge might actually confuse buyers.
[07:00] – Creating safety, familiarity, and trust in a "trust recession".
[08:15] – The difference between marketing your program name vs. your signature framework.
[11:00] – Real-world examples of our own signature systems: The Live Launch®, Conviction Marketing®, Miracle Hour, Dream 1000, and more.
[13:30] – How to turn invisible intellectual property into tangible, marketable assets.
[15:00] – Our live intensive happening this week: how to design, market, and sell using your own signature system.
RESOURCES:
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On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!