The Lead Jen Podcast : Generate Leads Through Podcasting
Done right, a podcast isn’t just content—it’s a lead generation machine that works for you long after you hit publish. Welcome to The Lead Jen Podcast – Where Podcasting Buys Back Your Time & Grows Your Business! If you’re a business owner or brand looking to *Jen*erate niche leads, repurpose content, and establish yourself as an INDUSTRY EXPERT, you’re in the right place. I’m Jen, and I’m here to show you how to use podcasting as a strategic tool to grow your business without adding more to your plate. Done right, a podcast isn’t just content—it’s a lead generation machine that works for you long after you hit publish. With over a decade of experience building and managing top-ranking podcasts—including The Drinkin’ Bros, Chalene Johnson, Dan Martell, Gary Vee, and Ezra Firestone—I’ve seen firsthand how a podcast can position you as an authority, attract your ideal audience, and turn listeners into loyal clients. What You’ll Learn: 🎙 How to “Buy Back Time” with Podcasting – Create content once and repurpose it into blogs, emails, and social media. 💡 Lead Generation on Autopilot – Use your podcast to attract high-quality leads without constantly chasing them. 🚀 Position Yourself as THE Expert – Establish credibility and become the go-to name in your industry. 📢 Make Your Content Work for You – Leverage podcasting for sponsorships, brand deals, and business/brand growth. Whether you’re starting from scratch or optimizing an existing podcast, this show will give you the strategies to scale your business through smart, strategic podcasting. Let’s turn your podcast into a lead-generating powerhouse and market back your time! 🚀 You can check out Hook Media Productions HERE : https://www.hookmediaproductions.com/ https://www.instagram.com/hook_media_productions/ Contact Jen : hookmediaproductions@gmail.com
Episodes
From TikTok to the Webby Awards: Jennifer Blake on Podcasting, Content Strategy & Building Real Platforms
In this episode of the podcast, Dustin Polly sits down with Jennifer Blake, a seasoned podcast producer, editor, and host with a rich background in digital media and content strategy.
Jennifer shares her journey into the podcasting world, which began at a digital marketing agency where she worked alongside top entrepreneurs...
Whether you’re a podcast host, a business owner looking to expand your reach, or both—this episode is your roadmap to turning conversations into conversions.
In this episode, I sit down with podcast monetization strategist Marcy Page to unpack powerful strategies for turning podcast appearances into qualified business leads.
With six years of experience as a podcast manager, Marcy shares actionable insights on how to use guesti...
If you're consistently putting out episodes but not building an email list, you're leaving serious revenue on the table.
In this episode, I’m sharing exactly how I turn a podcast into a lead generation machine—without burning out or constantly hustling to create more content.
If you're consistently putting out episodes but not building an email list, you're leaving serious revenue on the table.
Your podcast shouldn't just ent...
If you’re tired of your podcast being just another piece of content and ready to make it a consistent lead generation machine, this episode is a must-listen.
In this episode I break down three highly effective Calls-to-Action (CTAs) that every business podcaster should be using to convert listeners into leads—and ultimately, paying clients.
Whether you run a local business or a global brand, these strategies are designed to help y...
In this episode, I’m breaking down my Five Mile Famous content strategy—My strategy which I have perfected to generate local business thousands if not millions of dollars of leads to their business.
This is designed specifically for local business owners who want to use podcasting as a lead-generating machine.
Whether you're a real estate agent, attorney, gym owner, florist, or roofing contractor, this strategy will show you ex...
In this episode of The Lead Jen Podcast, I sit down with Alexa Curtis—former Radio Disney host, podcaster, and founder of Chief Swag Officer, the #1 brand for customizable mic flags and covers.
Alexa shares her incredible entrepreneurial journey, from starting a fashion blog at age 12 to hosting a national radio show and now running a successful business that helps creators and brands visually stand out. We dive into what she lea...
I have TONS of sponsorship experience working with both small local sponsors and multi-million dollar brands like Ghostbed and Liquid I.V.
The biggest lesson?
Sponsors care about ROI and audience alignment. It’s not about size—it’s about strategy.
In this episode, I’m diving into realistic and effective ways to monetize your podcast—whether you're just starting or ready to level up.
The first real opportunity to generate in...
If you’re a business owner or personal brand looking to use your podcast as a powerful lead-generation tool, this episode is packed with actionable insights to help you level up.
In this episode, I am joined by business coach of NextLevelUniversity, speaker, and podcast host Alan Lazaros to discuss how entrepreneurs and personal brands can leverage podcasting to generate leads and grow their businesses.
Alan shares his journey ...
Just one weekly video podcast can ELIMINATE the constant need for content creation - whether you’re doing it yourself or relying on a marketing team.
In this episode, I break down a comprehensive strategy to transform your podcast into a powerful lead generation tool—while cutting down your marketing efforts by 80%!
I explain how recording just one weekly video podcast can eliminate the constant need for content creation, wheth...
Remote vs. In-Studio Podcasting – Which is Right for You?
In this episode, I break down the pros and cons of remote vs. in-studio podcast recording, sharing real-world experience with both formats.
I explore why remote podcasting offers greater flexibility and accessibility, making it easier to book high-profile guests who prefer the convenience of recording from anywhere. Plus, I discuss the cost differences, highlighting how ...
This ENTIRE podcast you're watching right now was recorded using nothing but my iPhone!
You don’t need a $5,000 camera or fancy gear to start podcasting—just your phone and a solid strategy!
In this episode, I break down how you can record a high-quality podcast using nothing but your phone—no expensive equipment required!
I walk you through the step-by-step process of recording, sharing essential tips to ensure great audio and...
If you're not repurposing your podcast episodes, you're leaving valuable opportunities on the table! Make your podcast WORK for YOU!
Leverage your long-form podcast to handle the creativity, marketing, and advertising for you!
In this episode, I break down five effective strategies for repurposing podcast content to grow your business and generate leads.
Podcasting is one of the most versatile content creation tools, allowing...
How to Craft High-Converting Podcast Intros In this episode, I break down my expert strategies for creating effective podcast intros that hook listeners and boost conversion rates. Drawing from my extensive experience in radio and television, I share a proven method that isn’t widely used in the podcasting industry—but absolutely should be!
What You’ll Learn:
Why structuring your podcast intro correctly is crucial for audience r...
Creating High-Converting Social Media Clips for Podcast Growth
I don’t just aim for viral content; I focus on content that actually converts into meaningful engagement and leads.
In this episode, I share my proven strategy for transforming full-length podcast episodes into high-converting social media content. Since 2017-2018, I’ve been perfecting the art of repurposed content, generating millions of views and significantly growi...
I am giving away all the strategies for NEVER run out of podcast content ideas.
I break down three key methods: leveraging YouTube search, using Ubersuggest, and tapping into trending topics within your niche.
Understanding your audience’s interests and staying relevant is crucial for creating engaging content.
YouTube’s algorithm offers valuable insights into what topics are resonating with viewers, while Ubersuggest, a tool...
In this episode, I’m breaking down the biggest mistakes that cause podcasts to fail—and trust me, it’s not what most people think! The mindset of perfection is stopping you from actually executing, and I truly believe in building the plane as you go when it comes to podcasting.
Here’s what you’ll learn:
🎙 Why over-planning and perfectionism hold you back
🎙 The one thing that will absolutely cause your podcast to fail
🎙 Why spend...
A clear, memorable, and niche-aligned name is essential and how to avoid common mistakes, like choosing overly vague or complicated titles. Learn practical tips on incorporating keywords specific to your niche, ensuring your podcast is easy to find and resonates with your target listeners.
In this episode, we dive into one of the most crucial aspects of starting a podcast: naming your show. Your podcast title plays a pivotal role...
In this episode, we explore the potential TikTok ban and its impact on podcasters, drawing on my personal experience of being banned from TikTok at nearly 200,000 followers.
I share hard-learned lessons and actionable strategies for safeguarding your content, building a resilient audience, and leveraging social media effectively.
- Diversify Your Platforms: Don’t rely solely on one platform. Repurpose content across TikTok, ...
In today’s episode, I’ll show you how to record and launch your podcast all in the same day! Starting a podcast doesn’t have to be a perfectly polished production from the get-go.
I believe in the "build the plane as you fly" approach—within reason, of course.
In this episode, I walk you through a step-by-step process to record your audio and video, export it, and get your podcast live on all major platforms—all in a single day...
I see this ALL the time — from startup podcasts to top podcasters — adding the episode number at the beginning of their title!
In this episode, I break down WHY adding episode numbers is actually hurting your podcast's growth.
I’ll also share how you can optimize your show titles to increase reach and attract new listeners. Tune in to learn how to hook potential listeners and maximize your podcast’s potential!
Software I Recomm...
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