#258 Nailing Your Next Freelancer Test Project and Application with Lacey Cribb

Do test projects make you roll your eyes? Feel like you’re constantly jumping through hoops for low pay? You’re not alone and you’re not wrong for feeling that way. There’s a smarter way to approach these situations that actually opens doors, builds credibility, and leads to better-paying client relationships.

In this episode, I’m talking with Lacey Cribb about how to approach freelance job applications, test projects, and contractor interviews with intention, especially when the initial budget isn’t ideal. She shares how she landed a dream role despite a low offer by playing the long game and delivering real value.

Lacey is a launch and operations strategist, tech systems pro, and funnel whiz for coaches and online service providers. After leaving her corporate strategy role, Lacey built her freelance business from the ground up by leaning into referrals, showing up in the right rooms, and never being shy about sharing what she does (yes, even at the facial salon).

Listen to learn more about:

• Why Lacey said “yes” to a lower-paid gig and how it opened massive doors
• The exact strategy she used to stand out and nail a test project (even on a tight budget!)
• How to talk about your freelance services in everyday convos and attract surprise clients
• The mindset shift that sets you apart when working with 6–7 figure business owners
• Why being active in coaching communities pays off in visibility, referrals, and clients

If you’ve ever questioned whether an opportunity is worth it, or worried about getting stuck at the bottom of the pay scale, this conversation will help you see the bigger picture and make smarter, more confident decisions in your freelance journey.

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Links Mentioned in the Show:

• Want to see the test project that helped Lacey land a competitive Operations Assistant retainer in 2025? Get the exact SOP + Loom walkthrough she submitted and see exactly how she tackled a high-level onboarding system test project with confidence (even when she hadn't used all the tools before).
• Join Our Digital Marketer's Workgroup: a tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you'll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!

Connect with Lacey:

• Instagram: @funnelbuildingstrategies
• Website: https://laceycribb.com/ 
• Facebook: