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September 30, 2025 20 mins

Are you still thinking like a “grateful doer” instead of the boss of your business? If you’ve ever felt stuck in the freelancer-to-CEO mindset shift, this episode is for you. In this Ask Emily Anything episode, listener Candice asks a question so many of us freelancers secretly struggle with: How do you actually make the transition in your brain from service provider to boss? 

It’s not just about raising your rates or slapping “CEO” in your bio. You have to own your expertise, set boundaries, and finally treat your freelance business like a business. I share my real journey (the rock bottoms, a-ha moments, and gradual pivots) that helped me shift out of the employee mindset, stop undervaluing my time, and step into my role as a confident business owner.

Listen to learn more about:

  • How to recognize the difference between being a freelancer-for-hire vs. a self-employed business owner
  • The importance of tracking your time, setting boundaries, and stopping scope creep before it eats your profit
  • The “competence-confidence loop” that fuels your ability to raise rates, say no, and step into your CEO power
  • How to reconnect with WHY you left corporate in the first place—and use that fire to fuel your boss mindset

If you’ve been wondering how to stop playing small and finally embrace your role as the boss of your freelance business, you’ll want to hit play on this one. I hope it’ll flip the switch you’ve been waiting for.

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