We hear the corporate escape stories all the time. What we don’t hear as often is what happens after. My guest built a stronger, smarter, and more aligned freelance marketing business on the other side of it.
That’s why I loved this conversation with Tyneshia Dise. She walked away from a high-pressure corporate sales role after hitting burnout, went back to school for a marketing degree, and slowly built her agency through networking, internships, referrals, and showing up online long before it felt comfortable. Today, she leads a team of four and runs her business with solid onboarding, real systems, clear communication, and regular client check-ins. And inside our Workgroup, she’s already booked 6 out of 10 discovery calls and landed a client that gave her a 4x ROI.
Tyneshia is the founder of The Innovative Design Group and a digital marketing strategist with 20 years in sales and marketing, specializing in helping service-based business owners refine their message, build standout websites, and create campaigns that drive measurable growth.
Listen to learn more about:
- How Tyneshia used her corporate sales background to build a thriving freelance marketing agency
- Why emotionally-driven messaging is the secret weapon behind stronger conversions
- How to improve your discovery calls using active listening & buyer insights
- What freelancers get wrong about DIY marketing and how to fix it
- The systems, onboarding, and client experience shifts that helped her scale
Tyneshia’s growth came from intention and experience. Tune in because her story is a powerful example of what’s possible when you mix skill, strategy, and community support.
Sponsored by The Digital Marketer’s Workgroup
Are you already doing marketing work but need more clients and a stronger referral network? Join our tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you’ll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!
Links Mentioned in the Show:
- Grab Tyneshia’s Free Email Marketing Guide: If you want your emails to land, not just send, Tyneshia’s free 67-page e-book is a must. It teaches freelancers and VAs how to clarify their message, write emails that resonate, and build automations that feel personal, not robotic. Perfect for anyone managing client newsletters, funnels, or retention campaigns.
Connect with Tyneshia:
- Instagram: @innovativedesign_cle
- Facebook: The Innovative Design Group_CLE
- Website: https://theinnovativedesigngroup.com/
Connect with Emily:
- Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab
- Instagram:
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