The Hershey Company is transforming faster than ever—proving how CX and AI can modernize a 130-year-old brand at scale.
This week on The Modern Customer Podcast, Tiffany Menyhart — Chief Customer Officer at The Hershey Company — shares how her team is reshaping customer experience across physical retail, e-commerce, and the rapidly expanding on-demand ecosystem.
Hershey's results speak for themselves:
▪️ On-demand sales up 30%+ this year (and 60% growth over recent years)
▪️ 40%+ seasonal lifts with retail partners through strategic digital optimization
If you're leading CX, digital, retail, or innovation strategy, this episode is a must-listen.
🎧 Listen to the full conversation and subscribe for more insights on AI, and the future of customer experience.
Blake Morgan is a customer experience futurist, keynote speaker, and author of three books on customer experience. Her new book is called The 8 Laws of Customer-Focused Leadership: The New Rules for Building A Business Around Today's Customer.
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For regular updates on customer experience, sign up for her weekly newsletter here.
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