Anna Macfarlane, a mom of four kids and an online marketing and branding expert, joins me to break down how to build a fanbase on Instagram and TikTok: family style. Anna manages the @kidsaretheworst parenting humor account on Instagram, which has more than 500,000 followers. She also manages several other successful accounts and teaches social media marketing courses for families, businesses and bloggers.
In our conversation, we talk about how to get started on Instagram and TikTok and how to grow a healthy fanbase. We also discuss the benefits of being on social media and why TikTok is growing faster than most people realize. (It’s not just for teenagers.) Other topics we cover include how to manage your time on social media, talk to your kids about social media and post responsibly.
Popular Podcasts
United States of Kennedy
United States of Kennedy is a podcast about our cultural fascination with the Kennedy dynasty. Every week, hosts Lyra Smith and George Civeris go into one aspect of the Kennedy story.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com