The Perfectionism Project

When is it an act of self-care for me to be productive and when is it an act of self-care instead to change my plans and take clean rest? Especially if you’re not operating at your normal capacity.

Tune in to hear about the questions that help me figure out whether to follow my plans or not, a trick I use to get myself to do the work I had planned and the highest act of self-care you can do for yourself in...

Tune in to learn the difference between selling from a place of self-doubt and selling from a place of self-trust and why this is such an important shift for perfectionist entrepreneurs to make. If you’ve been having a hard time making sales even though you’re posting pretty consistently, you’ve had happy customers and you’re working really hard on your business - this episode is for you.

I also talk about...

In this episode, I’m sharing 12 thoughts that helped me create content in a really easy, enjoyable, sustainable way that has proven to be really effective for my perfectionist brain. I wanted to record this in response to a PGSDer who posted about starting a podcast inside my group coaching program Perfectionists Getting Shit Done (aka PGSD). These thoughts will help you create content simply and easily, and they can a...

In this best of the podcast episode I’m taking you behind the scenes of what a content creation day looks like for me. 

First I share an update from my drive into the office, chatting through what I have planned in terms of content creation and how I’m thinking about approaching it so I can get it done without overthinking. And in my update from the drive home, I reveal something unexpected that happened w...

Most perfectionists struggle to create content consistently. They’re scared of what people will think, that they’ll say the wrong thing, that no one will like their posts, that their friends will laugh at them, that it’ll be a waste of effort, the list goes on!

In this best of the podcast episode, I’m sharing 10 tips I’ve learned over my years as a content creator t...

In Part 5 of this 5-Part Consistent Content Series, I’m talking about the importance of giving yourself a 3 month period to navigate the content learning curve without pressure. I’m introducing the Creative Cocoon - a new part of my popular program Perfectionists Getting Shit Done that helps you create consistent content while developing your voice and identity. You’ll hear how it works, why it matters and what to expe...

In Part 4 of this 5-Part Consistent Content Series, we’re talking about Power Publishing - the secret to consistently getting your content out into the world.

If you’re great at creating content but get stuck when it’s time to hit publish, this episode will help you understand why that’s happening and how to move past it. You’ll learn what Power Publishing is, how to create a system that supports consisten...

In Part 3 of this 5-Part Consistent Content Series, we’re talking about the overthinking loop that perfectionist entrepreneurs get stuck in with content - and how to finally break free from it using Creative Overflow.

If you’re constantly thinking about content but still struggling to show up consistently, this episode will help you see why that’s happening and what to do instead. 

You’ll lear...

In Part 2 of this 5-Part Consistent Content Series, I’m sharing what Spark Content is and why it’s what you need to be creating if you want to easily create consistent content that’s valuable.

If you find content creation exhausting instead of energising, let me show you an easier way to do it. It’s all in this episode so hit play and get ready to hear the easiest - and most effective - content strategy yo...

In Part 1 of this 5-Part Consistent Content Series, I’m sharing my personal story with content creation - including all the ups and downs. I talk about what it was like to deeply want to show up online but feel completely paralysed by my fear of putting myself out there. And how I overcame the perfectionism that was making me hide, procrastinate and endlessly polish my content.

This episode also introduces...

Are you constantly second-guessing yourself to avoid making mistakes? This is a common habit for perfectionist entrepreneurs - and while it can feel productive, it’s actually one of the biggest things holding your business back. In this episode, you’ll learn how to spot when you’re self-policing, why shifting into Self-Trust Mode matters and the practical steps to help you build momentum from a place of trust instead o...

Do you struggle with procrastination, fear of judgement, intense self-doubt or imposter syndrome when it comes to your business? Do you ever wonder why you get in your own way even though you have so much potential? If so, this episode is for you.

I’m diving into the perfectionist mindset and talking about where it comes from, how to tell if you’ve got it and how to move out of it.

If you’re ready to get out of your own way in your...

Are you frustrated that your business isn’t growing as quickly as it should be? Are you working hard yet feeling behind? Do you ever get annoyed that you aren’t getting the customers or social media followers that you deserve? If so, today’s episode is for you. 

I’m sharing what hidden Perfectionist Entitlement is, why it’s not necessarily a ‘bad’ thing, the ways it’s shown up for me and my clients and the...

In this episode, I’m debriefing the April 2025 PGSD launch  and walking you through exactly how I processed a disappointing result without making it mean something about me, the program or my ability to sell.

This isn’t a “what went wrong” breakdown from a place of blame. It’s a real-time look at how I led myself through a launch that didn’t hit its goals without spiralling into shame, burning everything d...

In this episode, I’m sharing a behind-the-scenes look at the mindset shifts I made to sell out my 1:1 coaching services – including the thoughts that were keeping me stuck and how I coached myself through them.

I talk about the evolution of the offer, what changed once I shifted into self-trust and why selling from sufficiency made all the difference. 

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