The Podcast Manager Show

The Podcast Manager Show

With over 90k new podcasts started each month, podcast managers are desperately in need! In the first podcast DESIGNED for podcast managers, your host, Lauren Wrighton, will be sharing exactly how to build a profitable podcast management business without working more than 20 hours a week! Lauren Wrighton is a podcast strategist who went from making $5 an hour to $50+ an hour in less than 6 months by making a few changes to her business. Now she teaches freelancers how to become profitable podcast managers in her course, The Podcast Manager Program! Tune in each week to get one step closer to running the profitable Podcast Management business of your dreams! Connect with Lauren: On Instagram @LaurenWrighton Grab your seat to Lauren's masterclass at LaurenWrighton.com/masterclass, and Join the Podcast Manager Mastermind on facebook!

Episodes

May 28, 2024 34 mins

EPISODE 215

Today I’m talking to Anne Fickel. A podcast manager and homeschooling mom who has successfully found a way to balance her career while managing health challenges. Anne shares her inspiring journey of venturing into podcast management, leveraging her radio and editing background, and building a thriving business despite battling cystic fibrosis.

Together, we discuss the importance of editing, involving others in the learni...

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EPISODE 214

Ever wondered what really goes on with podcast promo swaps or why some hosts charge guests to appear on their shows? Oh, and there’s a juicy bit about a new trend swapping PDFs for digital one-sheets – trust me, it’s a game changer for podcast pitching!

And get this – Angie Trueblood, a master of podcast pitching, spills the beans on the real deal behind booking awesome guest slots and managing podcast pitches. And if you...

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EPISODE 213

Today, I’m tackling a biggie—how to jump into podcast management without any prior experience. If you're feeling a little lost on where to start, this episode has some super actionable advice. From soaking up inspiration through success stories to getting hands on experience with tools like Audacity, we are laying down a clear path to kick things off.

Plus, I’m sharing why understanding and showcasing the ROI of your serv...

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EPISODE 212

If you’ve ever thought about how to squeeze more juice out of a single podcast episode, or how to really up your game as a podcast manager, you’re in the right spot. 

We’re going to break down the difference between simple promotion and truly repurposing content in ways that will multiply its value across different platforms. 

From turning snippets into social media gold to spinning off blog posts and engaging em...

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EPISODE 211

Podcasting isn't just about hitting record and hoping for the best—it's a full-on art form that's as unique as the people behind the mics.

Not everyone is interested in jumping on the video podcast train, and that's perfectly fine. Your job is to help your podcasters do their thing, in their own way. Whether it's sticking to the classic audio podcast or venturing into the land of video, there's room for all sorts of creat...

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EPISODE 210

Do you find yourself wondering if the world of podcast management is getting a little too crowded? You might be wondering: Is there any space left for a newbie podcast manager like me?

Today we are tackling this very topic!

Your journey as a podcast manager goes through a few phases. You start out fresh, eager, and affordable, which is perfect for clients on a budget. As you get the hang of things, raise your rates, you st...

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EPISODE 209

Today we're joined by the incredible Amber Dugger, who's spearheading the "profit for joy movement" and invites you to join her in revolutionizing the way we manage business finances with the Profit First mindset.

We talk about the practice of managing money with intention across four main purposes: intentional profit, owner's pay, taxes, and business overhead.

Amber shares her wisdom on reverse engineering a revenue goal ...

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EPISODE 208

Do you feel nervous before getting on a call with a potential client? You're not alone!

This week, we're diving into the world of discovery calls – those crucial conversations that can make all the difference in your business.

Whether you're new to discovery calls or looking to sharpen your skills, this episode is packed with actionable advice to help you land more podcast clients with ease.

Lauren breaks down the process i...

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EPISODE 207

Did you know the role of a podcast manager goes beyond editing?

Today I’m giving you a behind-the-scenes look at what it really means to produce a podcast episode. From generating episode ideas to editing, promoting, and analyzing stats. 

Join me to discover the ins and outs of podcast production and how podcast managers play an important role in bringing their clients shows to life. 

If you've wondered about the ...

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EPISODE 206

Are you looking to land more podcast clients in 2024? In this week's episode, we discuss the most effective strategies for landing podcast clients this year.

Learn what's currently working and what to avoid when it comes to attracting new clients, the importance of understanding your ideal client's mindset, and the power of engaging in meaningful conversations.

We also discuss common pitfalls, such as offending potential c...

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EPISODE 205

Are you ready to reset, reenergize, and refocus your podcast management business for ultimate success this year?

In this episode, I shared some valuable insights on how you can channel the energy of a live event into your daily, weekly, and yearly routine to boost your productivity while maintaining a healthy work-life balance.

From managing distractions to setting realistic goals, you’ll learn strategies to help you susta...

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EPISODE 204

If you’re looking for proof that big life shifts can lead to fulfillment, D.R. Fay, from Mouthy Broad Media, shares her journey from a soul-crushing breakdown at her customer service gig to becoming a thriving podcast manager.

Her story might be the inspiration you need today! She also shares how her background in entertainment and her leap into podcast management have helped shape her current success.

She is currently foc...

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EPISODE 203

In this episode, we cover the practical and emotional aspects of juggling motherhood and your podcast management business. 

Even if you're not a mother, these tips are applicable to anyone looking to manage a business while making time for other important people or activities in your personal life.

As a podcast manager you to be clear about when you're working and when you're not. Setting clear boundaries allows your ...

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EPISODE 202

Scope creep occurs when clients request additional tasks that fall outside the agreed-upon project scope, potentially leading to overwork and uncompensated efforts.

Clients may unknowingly contribute to scope creep by making requests outside the original project scope. For instance, they may ask for additional services such as creating quote graphics, pitching them as podcast guests, or demanding urgent attention without ...

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EPISODE 201

Whether you're a newbie or a seasoned pro in the podcast management world, there's something valuable for you in this episode!

Every podcaster wants their show to be a hit, right? With the expertise and creative flair of a podcast manager, you can help podcasters elevate their content to the next level.

This collaboration helps bring fresh ideas and best practices, creating engaging episodes that captivate audiences and ke...

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EPISODE 200

Welcome to the 200th episode of The Podcast Manager Show! Today we're celebrating big with nearly 100,000 downloads and a brand new YouTube channel.

You know how starting a podcast is all fun and exciting in the beginning, but then comes the tricky part of keeping it fresh and engaging for your clients? In this episode, we're talking about how to help your clients shake things up with their podcast for maximum return on i...

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EPISODE 111

Let's talk about the big question on everyone's mind: should you dive into the world of EMAIL LISTS and freebie opt-ins? We've all heard the buzz in the online business space, and it's understandable to wonder if it's necessary as a podcast manager. So, let's break it down and figure out where you stand in your podcast management journey.

In the early days of your podcast management business. You're hustling to land those...

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EPISODE 198

Are you ready to elevate your podcast management game in 2024? In this week's episode, I dived into the changes that I recommend making to your packages. I covered everything from editing and show notes to social graphics, analytics, guest management, and sponsorship packages. Whether you're starting out or looking to fine-tune your existing services, these insights are sure to elevate the value you provide to your clien...

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EPISODE 197

Pricing your podcast management packages can be a challenge, especially when just starting out. Here’s how to set fair prices that reflect your expertise, find your sweet spot, and adjust your prices as you gain experience.

We outline the key elements of a beginner package, including episode editing, writing episode descriptions, show notes, creating audiograms, and providing monthly analytics. By providing a detailed bre...

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EPISODE 196

Today I’m excited to share insights on essential tools and strategies for podcast managers! I break down the top three things you need to succeed as a podcast manager: skills, a system, and a community. And what it truly takes to be successful in this competitive industry.

The path to becoming a successful podcast manager involves learning essential skills, establishing structured processes, cultivating a supportive commu...

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