The Podcast Manager Show
With over 90k new podcasts started each month, podcast managers are desperately in need! In the first podcast DESIGNED for podcast managers, your host, Lauren Wrighton, will be sharing exactly how to build a profitable podcast management business without working more than 20 hours a week! Lauren Wrighton is a podcast strategist who went from making $5 an hour to $50+ an hour in less than 6 months by making a few changes to her business. Now she teaches freelancers how to become profitable podcast managers in her course, The Podcast Manager Program! Tune in each week to get one step closer to running the profitable Podcast Management business of your dreams! Connect with Lauren: On Instagram @LaurenWrighton Grab your seat to Lauren's masterclass at LaurenWrighton.com/masterclass, and Join the Podcast Manager Mastermind on facebook!
Episodes
Have you considered offering a Podcast Audit to clients? Maybe you are now but unsure if you’re offering the right thing, at the right price. In this episode we’re chatting about how to offer Podcast Audits, who to offer them to, what to charge, and how to work them into your other offerings.
Podcast Audits are one of the one-time offers that make a lot sense for podcast managers and I’m interested to hear from YOU if this is someth...
Is it possible to niche down too far?
Well, yes! In this episode we chat about niching down your services and your ideal client - what the benefits are and how to do it successfully!
The truth is, you can niche down too far but after this episode you’ll feel equipped to niche down successfully!
What questions do you still have about niching down? Let me know over on IG or on YT!
And I’d love to know, are you a YouTube user? Let me know...
Most of the time, we’re looking for the most efficient, effective, but not break-your-back strategies to land clients and grow our podcast management businesses. In this corner of the internet, we’re looking for something we can do consistently to make consistent money but still live our life outside of work.
In this episode, we’re switching gears a bit and talking about what you can do to step on the pedal and light a fire under yo...
I love chatting with ya’ll in the DMs and through these convos and others, I’ve noticed that many of you are looking for CONSISTENCY.
I get it! I was attracted to podcast management because of the built-in consistency that it brings to a freelance business. In this episode, we’re chatting about that consistency and how you can avoid the feast and famine cycle.
If you want to chat more about this topic, I would love to continue this c...
EPISODE 124
If you’re ready to ditch the rollercoaster of inconsistent paychecks and want to become a profitable podcast manager with steady, reliable income each month, this one’s for you.
In this episode, I’m diving into six actionable steps that will help you go from being a freelancer with unpredictable earnings to becoming a successful podcast manager. We start with understanding what podcast management really is, so you can see...
EPISODE 218
Today we're getting real about editing expectations for podcast managers. Ever been handed a piece of audio that makes you cringe? Don’t worry, we’ve all been there, and this episode is here to help you navigate those tricky situations.
We'll talk about what your clients will expect from you and give you practical advice on handling poor-quality audio. Plus, we’ll cover how to set proper expectations with your clients fro...
EPISODE 217
Do you think setting work hours can help increase productivity and maintain a work-life balance during the summer months?
Today I'm sharing my game plan for juggling work and life during the summer. If you're feeling the pull between enjoying the sunny days and keeping your podcast business thriving, this one's for you.
I'll be dishing out my top four strategies: setting clear work hours, calling in reinforcements, time bl...
EPISODE 216
Ever found yourself stressing over how to price your podcast management packages? In this episode, Lauren offers you valuable advice to boost your confidence in setting your rates just right.
Whether you're a newbie navigating the early stages of your business or a seasoned pro looking to refine your pricing strategy, this episode has something for everyone. From considering the level of skill required to how bad you want...
EPISODE 215
Today I’m talking to Anne Fickel. A podcast manager and homeschooling mom who has successfully found a way to balance her career while managing health challenges. Anne shares her inspiring journey of venturing into podcast management, leveraging her radio and editing background, and building a thriving business despite battling cystic fibrosis.
Together, we discuss the importance of editing, involving others in the learni...
EPISODE 214
Ever wondered what really goes on with podcast promo swaps or why some hosts charge guests to appear on their shows? Oh, and there’s a juicy bit about a new trend swapping PDFs for digital one-sheets – trust me, it’s a game changer for podcast pitching!
And get this – Angie Trueblood, a master of podcast pitching, spills the beans on the real deal behind booking awesome guest slots and managing podcast pitches. And if you...
EPISODE 213
Today, I’m tackling a biggie—how to jump into podcast management without any prior experience. If you're feeling a little lost on where to start, this episode has some super actionable advice. From soaking up inspiration through success stories to getting hands on experience with tools like Audacity, we are laying down a clear path to kick things off.
Plus, I’m sharing why understanding and showcasing the ROI of your serv...
EPISODE 212
If you’ve ever thought about how to squeeze more juice out of a single podcast episode, or how to really up your game as a podcast manager, you’re in the right spot.
We’re going to break down the difference between simple promotion and truly repurposing content in ways that will multiply its value across different platforms.
From turning snippets into social media gold to spinning off blog posts and engaging em...
EPISODE 211
Podcasting isn't just about hitting record and hoping for the best—it's a full-on art form that's as unique as the people behind the mics.
Not everyone is interested in jumping on the video podcast train, and that's perfectly fine. Your job is to help your podcasters do their thing, in their own way. Whether it's sticking to the classic audio podcast or venturing into the land of video, there's room for all sorts of creat...
EPISODE 210
Do you find yourself wondering if the world of podcast management is getting a little too crowded? You might be wondering: Is there any space left for a newbie podcast manager like me?
Today we are tackling this very topic!
Your journey as a podcast manager goes through a few phases. You start out fresh, eager, and affordable, which is perfect for clients on a budget. As you get the hang of things, raise your rates, you st...
EPISODE 209
Today we're joined by the incredible Amber Dugger, who's spearheading the "profit for joy movement" and invites you to join her in revolutionizing the way we manage business finances with the Profit First mindset.
We talk about the practice of managing money with intention across four main purposes: intentional profit, owner's pay, taxes, and business overhead.
Amber shares her wisdom on reverse engineering a revenue goal ...
EPISODE 208
Do you feel nervous before getting on a call with a potential client? You're not alone!
This week, we're diving into the world of discovery calls – those crucial conversations that can make all the difference in your business.
Whether you're new to discovery calls or looking to sharpen your skills, this episode is packed with actionable advice to help you land more podcast clients with ease.
Lauren breaks down the process i...
EPISODE 207
Did you know the role of a podcast manager goes beyond editing?
Today I’m giving you a behind-the-scenes look at what it really means to produce a podcast episode. From generating episode ideas to editing, promoting, and analyzing stats.
Join me to discover the ins and outs of podcast production and how podcast managers play an important role in bringing their clients shows to life.
If you've wondered about the ...
EPISODE 206
Are you looking to land more podcast clients in 2024? In this week's episode, we discuss the most effective strategies for landing podcast clients this year.
Learn what's currently working and what to avoid when it comes to attracting new clients, the importance of understanding your ideal client's mindset, and the power of engaging in meaningful conversations.
We also discuss common pitfalls, such as offending potential c...
EPISODE 205
Are you ready to reset, reenergize, and refocus your podcast management business for ultimate success this year?
In this episode, I shared some valuable insights on how you can channel the energy of a live event into your daily, weekly, and yearly routine to boost your productivity while maintaining a healthy work-life balance.
From managing distractions to setting realistic goals, you’ll learn strategies to help you susta...
EPISODE 204
If you’re looking for proof that big life shifts can lead to fulfillment, D.R. Fay, from Mouthy Broad Media, shares her journey from a soul-crushing breakdown at her customer service gig to becoming a thriving podcast manager.
Her story might be the inspiration you need today! She also shares how her background in entertainment and her leap into podcast management have helped shape her current success.
She is currently foc...
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