The Podcast Manager Show
With over 90k new podcasts started each month, podcast managers are desperately in need! In the first podcast DESIGNED for podcast managers, your host, Lauren Wrighton, will be sharing exactly how to build a profitable podcast management business without working more than 20 hours a week! Lauren Wrighton is a podcast strategist who went from making $5 an hour to $50+ an hour in less than 6 months by making a few changes to her business. Now she teaches freelancers how to become profitable podcast managers in her course, The Podcast Manager Program! Tune in each week to get one step closer to running the profitable Podcast Management business of your dreams! Connect with Lauren: On Instagram @LaurenWrighton Grab your seat to Lauren's masterclass at LaurenWrighton.com/masterclass, and Join the Podcast Manager Mastermind on facebook!
Episodes
It’s time to press pause on The Podcast Manager Show - hit play to hear why we made the decision to close doors to The Podcast Manager Program and the show.
You have until Sun, June 22 at 11:59pm ET to join us inside The Podcast Manager Program. Just go to LaurenWrighton.com/Join to join before we close the doors.
Thanks for being here and talk soon!
One of your favorite yearly episodes is back for a mid-year check in!
In this episode we’re chatting through some of the recent podcast industry updates and how you can talk through them with your clients.
You don’t need to be on top of every update (that would be a full time job in itself!) But being familiar with some of the updates will help you serve your clients well!
Ready to join the most supportive group in the freelance space...
Interested in doing a 30 day SPRINT to land clients? Hit play to hear the four types of networking activities you should include.
If you’re inside The Podcast Manager Program, you can access our 90 day networking plan called The Authentic Social System! If not, use these tips (and ChatGPT) to build your own step-by-step plan.
You know you should network but you may be wondering what EXACTLY you should be doing each day to attract cli...
You may be the ONLY podcast manager you know in your personal life but the podcast industry is very big with lots of opportunities! In this episode, Michelle Glogovac is here to share her unique career path inside the podcast industry.
In every success story type podcast episode, we hear the same thing. And that is that you just have to get started. You can take your next step into podcast management but watching the free 20 minute ...
If your wondering what a podcast marketing funnel is or how a podcast can fit into your client’s marketing, this episode is for you!
I’m breaking down what a funnel is, the role that a podcast plays in it, and the biggest misconception about podcasts!
With this information, you’ll be able to uplevel the services you offer to your clients. My goal for you is to go from transactional freelancer to “I can’t run my business without you” ...
Trying to keep up with a list of tasks that you think that you need to do every day, every week, every month can leave you feeling like you are behind QUICK.
But are you actually behind?
In this episode we’re diving into the feeling and pulling back the curtain on how to handle this very real (and normal) phenomenon we face as freelancers. I’m sharing how to get your mind right and what you can do practically to feel at peace.
We’ve been exploring ways to land clients as a podcast manager and in this episode we’re diving into email marketing and lead magnets with digital marketing maverick, Mills Gray.
Mills shares her best tips on messaging, how to attract our ideal clients with ease, and of course email marketing! So should you create a lead magnet? You’ll hear her reasons as to why NOW is the best time.
Should you or shouldn’t you start a podcast? This question pops up for a lot of new podcast managers and I’m here to give you my best advice on the topic!
Over the years I’ve seen it all which is great news for you because on this topic, you can’t make a wrong decision.
Well, unless you make no decision at all and just stay on the fence…
Keep moving forward and you’ll reach your goals!
You might be thinking… wait, what?!
Get the behind the scenes details on how and why I launched a podcast production agency under the name Verve!
Hit play to hear the journey, which starts all the way back in 2013.
Whether you’re a new listener or have been here for years, thanks for the love and support as things morph, improve, and at times PIVOT.
Ready to go on your own journey into podcast management? Learn more by attending the 20...
Are you likely to burn out? Looking around at all the freelancers, gurus, and influencers that peace out because of burning out may lead you to think it may happen to you too.
And who wants to burn themselves (and their businesses!) to the ground? Not me. In fact I want the opposite - sustained success, predictable income, and security!
In this episode I’m sharing why I believe I haven’t burned out after 7+ years as a freelancer. I h...
Where do we start when it comes to landing clients on Instagram? Tackling Instagram can quickly become overwhelming and that’s why we have Nicola Ialeggio on the show to walk us through her strategy to landing clients!
In this chat we cover everything from what to put on your profile, how to set up an IG funnel, and how often to post stories, posts, and reels.
Listen in to feel inspired and walk away with specifics on what you can do...
How do you balance being a Virtual Assistant AND a Podcast Manager and should you?
In this episode we’re diving into why you may want to hold on to virtual assistant clients or keep yourself open to new virtual assistant work as you niche down into podcast management.
Is this you? Let me know that you listened by heading over to IG and finding me @LaurenWrighton
If you want to explore podcast management further, go watch my FREE 20 mi...
So you’re considering niching down but is podcast management the right choice? In this episode I’m breaking down the pros and cons to being a Virtual Assistant, Social Media Manager, Online Business Manager, Web Designer, and (of course) a Podcast Manager.
What niche is right for you? The good news is that any skills that you pick up along the way can be used in nearly all these niches! Consider the time you have to devote to this b...
Have you thought about using LinkedIn to find podcast management clients? LinkedIn is an underutilized platform when it comes to landing clients so let’s learn how to use it!
On this episode, we're chatting with Julia Zatta, a LinkedIn ghost writer who has been crafting posts for industry leaders on LinkedIn since 2022.
She has become a master at LinkedIn and is here to help us learn how we can use this platform to connect with our i...
If you’re wondering how to convince clients to trust you when you’re a brand new podcast manager, start here!
In this episode we start by discussing WHY clients should trust you and how to believe that within your self first!
Then we talk about how you can build trust with a potential client from the moment you meet them to when they pay the invoice and beyond.
Whether you’re brand new or more experienced, understanding the value of y...
Have you ever been really excited about a new client but then it hits you that you’ve got a lot to learn?!
It may feel like you all of a sudden need to be an expert at everything - but thankfully - that isn’t true.
In this episode, I’m calming the overwhelm by sharing the hard and soft skills you need as a podcast manager and the skills you don’t need!
Take a breath, you’ve got this!
Do podcasting awards matter? It’s a great question and one that (with our clients) we need to weigh the pros and cons before applying.
In this episode I’m sharing when and why you should submit your clients for podcasting awards PLUS, I’m sharing the top 10 awards that your client can win!
If you didn’t know, many awards cost money to apply for so we’re covering the costs of each of these awards and if listeners play a role by voting...
So what’s going to happen in 2025? Only time will tell butttt Sara Whittaker and I have a few predictions!
In this annual episode tradition, we chat about a few of the updates we say in 2024 and what we predict (or hope to see!) in 2025 for podcasters and podcast managers.
After you listen, head over to Instagram to let Sara @PodcastingforEducators and I @LaurenWrighton know your predictions or wish list items for this year!
How can you integrate AI into each step of your workflow as a podcast manager and should you?!
We’re back talking about AI! It’s been fun going through this AI journey over the last year but I have to admit, I have a love/hate relationship with it all!
In this episode, I’m breaking down my favorite AI tools for each step in the podcast management workflow.
Here’s a list of the AI platforms we discuss so you can check them out:
Ready to land clients this year?! This is the episode for you!
I had a student ask how to land the right clients for her this year and I’m breaking down the strategy I shared with her in this episode!
You’ve got this! Walk through the steps we discuss or join us in The Podcast Manager Program for more support in building your podcast management business this year.
Thanks for being here! Find the free 20 minute training on how to creat...
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