The Resilient Retail Game Plan

The Resilient Retail Game Plan

Welcome to the Resilient Retail Game Plan - a small business podcast with me, independent UK-based small business and retail expert Catherine Erdly, founder of The Resilient Retail Club. A podcast for anyone wanting to start, grow, or scale a profitable small business. Aimed at independent retailers, e-commerce brands, indie sellers, online shops, independent boutiques, shopkeepers, brands and makers. The Resilient Retail Game Plan is a small business podcast dedicated to one thing - breaking down the concepts and tools I’ve gathered from twenty years in the retail industry in the UK and USA and showing you how you can use them in your small business.

Episodes

April 24, 2025 24 mins

Join my Free Webinar - Scale To 7 Figures Without The Overwhelm on Wednesday April 30, 2025, at 10am UK time. Discover proven strategies that help you grow your business sustainably and profitably.

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In this episode, I’m breaking down a hard truth for product-based business owners: What got you here, won’t get you there. If you're a retailer ...

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Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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Thinking about using TikTok for your retail business, but unsure where to start—or if it's worth your time? In this week's episode, I talk to Penny Walker, TikTok strategist and founder of BarBrusa Social, about how to get started (or smarter) on the app.

 

She breaks down how TikTok’s se...

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Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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You don’t need a hefty budget to create displays that customers can’t resist.

 

How you present your products in a physical space can directly impact how customers shop and what they spend. Whether you’re running a brick-and-mortar store, setting up at pop-ups, or showcasin...

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We’re in Q2 already! Time to take a step back, have a proper look at your numbers, and set yourself up for a strong second quarter.

 

In today’s episode, we’re going to chat about why it’s so important to know your numbers right now. Let’s review how Q1 went, make any necessary adjustments, and get you ready for the next 90 days.

 

For many of us, Q2 can be a bit quie...

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How do you go from zero to over a thousand stockists in under two years?

That is exactly what we are talking about today. I am joined by Andrew Kemp, co-founder of Bare Kind and Candid Founders, a YouTube channel helping businesses grow through wholesale.

Bare Kind is not your average sock company. They sell socks that save animals, supporting 40 different charities along the way, and they have successfully expanded ...

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Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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For small businesses, every customer counts. But how do you turn a one-time buyer into a loyal customer? It’s not just in having great products, but it’s in your emails.

Today, I’m joined by Hannah Spicer, an email marketing strategist who knows what it takes to keep customers coming back...

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Signup for the Must-Attend Summit for Small Product Businesses - its FREE and designed for YOUR business!

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What if I told you that in just two days, you could completely transform the way you run your retail business? After working with countless retailers, I know one thing for sure—the right strategies can make all the difference. And that’s exactly why I created Retail ROA...

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Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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Why do big retailers manage stock so differently from small businesses? Their approach can seem like a completely different world, but there’s a lot to learn. Especially about cash flow and profitability.

Today, I’m joined by Paola Maggiulli, a merchandising expert and one of our Stock Do...

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Signup for the Must-Attend Summit for Small Product Businesses - its FREE and designed for YOUR!

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I couldn’t be more excited to introduce you to Retail ROAR 2025! If you run a product-based business, whether as an independent retailer, e-commerce seller, or brand, this is the event you cannot afford to miss.

 

Retail ROAR is a free, two-day online summit happening...

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Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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Social media moves fast. It can feel overwhelming to keep up with, especially when you're running a product business. But staying ahead of the trends doesn’t mean spending all your time online.

 

I sat down with Janine Hardy, freelance social media manager and owner of Conn...

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Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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Have you ever found yourself wondering whether you’re truly making the most of your stock? Or perhaps questioned why a certain buying decision didn’t quite work out when that stock arrives? Then you’ll relate to Victoria Clark’s story today.

 

Victoria is the founder of Ready...

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Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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How does your mindset affect your sales? That’s what we’ll unpack in today’s episode with Sophie French. She’s a mindset coach and healer who works with women in business to overcome self-doubt and reach their full potential.

 

In this episode, we dive into how subconscious b...

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Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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With Christmas behind us, you might think the big seasonal event of the year is over, and it’s back to business as usual. But today, I want to shine a light on the many seasonal opportunities throughout the year that can help you create excitement and drive more sales.

Seasonal events lik...

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Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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Can success be learned, or is it something you’re born with? That’s the big question we’re exploring today.

I’m so excited to welcome back to the podcast, Annabel Gonifas, a coach who specialises in mindset. Annabel brings her wealth of expertise to today’s conversation, where we discuss how overcomi...

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Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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Do you have more stock than you’d like but worry that discounting might harm your brand? If so, you’re in the right place.

Today, we’re diving into one of my favourite topics: stock management. If you’re sitting on extra inventory, now is the perfect time to take action. January sales are a long-sta...

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Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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Turning a passion project into a recognized brand isn’t easy. But Jamie Watkins of Divine Savages is here to share how they did it, including how they used PR and great imagery to stand out.

Divine Savages is a bold and innovative interiors brand known for its striking wallpapers and fabrics. Jamie a...

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Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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The holiday rush is behind us, and if you’ve been busy running your business up until Christmas, you’re probably taking a well-deserved breather, pulling yourself together, and getting your sanity back. 

 

But before you get too comfortable, let’s take a moment to look ahead ...

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Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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In this episode, I’m joined by paid ad specialist Aggie Meroni to discuss everything about paid advertising in 2024 and projections for 2025.

Aggie, founder of White Bee Digital, shares valuable insights on Meta ads, ad trends duri...

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Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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In this episode of the Resilient Retail Game Plan, I dive into the impact of effective PR for retailers with Fiona Minnett, the founder of Boss Your PR. 

 

We discuss various types of PR such as product placement, founder profiling, and leveraging expertise, as well as strategies specificall...

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