The Sales Podcast With Wes Schaeffer, The Sales Whisperer®
Launched in 2013, Wes Schaeffer, The Sales Whisperer®, gives sales, marketing, success, and BJJ advice to help professional salespeople, sales managers, business owners, and entrepreneurs sell more, faster, at higher margins, with less stress, more predictably, while having more fun doing it. As of September 2025, it was rebranded and launched as The BJJ and Biz Podcast here on Spotify.
Episodes
No plan survives contact with the enemy...yet you still plan.
Today, a white belt wanted to review the D'arce and anaconda choke in our morning BJJ training.
We spent time getting precise on the D'arce, how to finish it, even on larger opponents, and a few ways to enter it/set it up from top or bottom.
Then I get into some sales and business advice.
Takeaways
— Mastering techniques like the Darce choke requires practice and...
#BJJ #TheBJJandBIZPodcast #Business #SalesTraining
Summary
In this monologue, I get into the importance of avoiding assumptions in both martial arts and sales. (My new ABCs of Selling includes, "Always Be Curious.")
I share personal experiences from a recent training session and draw parallels to decision-making processes in sales, emphasizing the need for curiosity, concise communication, and understanding team dynamics...
#AItools #marketing #automation #salesstrategies #digitalmarketing
Summary
In this conversation, I catch up with my longtime friend and colleague, Roger Bauer, to discuss the significance of AI tools in marketing and sales.
We explore various AI platforms, their capabilities, and how to effectively utilize them for content creation and business growth.
The discussion emphasizes the importance of building trust in AI, understanding it...
Takeaways
- The importance of personalization in outreach efforts
- LinkedIn is not just a social platform; it's a data warehouse.
- Inbox saturation is a significant challenge for marketers.
- Hyper-personalization can lead to new forms of saturation.
- Referrals are crucial for building trust and gaining new clients.
- Sales strategies must evolve with changing technology.
- Human connection remains vital in sales processes.
- Businesses should ...
#12WeeksToPeak #SalesTraining #salesautomation #GrowthMindset
Summary
I sat down with Chris Daigle to discuss the transformative impact of AI on business and everyday life.
We explore how AI is not just a technological advancement but a revolution that is reshaping industries.
Chris shares insights on practical applications of AI, the importance of adapting to this change, and the resources available for individuals and businesses to...
I've known Jason Benedict for over a decade.
He's a smart entrepreneur and marketing agency owner who understands the transformative impact of AI on sales and business operations.
We get into the evolution of AI tools, the benefits of automation, and how you can implement AI solutions to streamline processes and make mo' money.
We touch on the costs associated with setting up AI systems, the importance of multi-channel communication...
Jeremy Shapiro is back after many years.
We discuss his new book as well as the intersection of AI and business growth today...which will be different tomorrow!
But you can use technology to enhance your sales and marketing strategies. As usual, automation is important as well as the entrepreneurial mindset, which is probably the toughest component of all of this.
We get into a few more things...but I don't want to spoil it for yo...
Donny Hackett is the founder of VeriDeal.
He is launching this with a friend/partner because when he got laid off from AWS, he found his job efforts thwarted by other sales reps who had no problem lying about their accomplishments.
So he created a new SaaS platform for sales reps to verify and track their closed deals. We get into Donny's background in sales, the importance of trust and verification in the sales process, and how...
Dr Persuasion, Yaniv Zaid, joins me on episode 720 of The Sales Podcast to discuss his book, "The 21st Century Sales Bible: Mastering The 10 Commandments of Marketing, Negotiation, & Persuasion."
00:00 Introduction to Dr. Yanniv Zaid
02:59 The Journey from Air Force to Sales Training
06:09 The Evolution of Sales in the Digital Era
09:01 Authenticity in Sales and Marketing
12:11 The Role of AI in Sales
14:59 Dr. Persuasion: The Man Be...
#12WeeksToPeak #PersonalDevelopment #SelfImprovement #GrowthMindset #LifeLessons
Show notes:
https://wesschaeffer.com/blog/mike-pritchett
Guest Site: https://www.buzztrail.ai/
Guest LinkedIn: https://www.linkedin.com/in/mike-pritchett/
Company LinkedIn: https://www.linkedin.com/company/buzztrail-ai/
Take control of your life with 12 Weeks To Peak™.
Need a CRM? Check out this marketing automation tool for $19/mo.
Connect w...
#12WeeksToPeak #salestraining #SelfImprovement
I'm going solo today to start year 13 of The Sales Podcast, episode 718.
I updated an old blog post about "jabbing hard-charging" prospects to 'flip the script' in sales.
Our job in sales is to disqualify prospects, engage them effectively, and ask the right questions.
I share insights from my extensive experience in sales, highlighting the need for curiosity and un...
#12WeeksToPeak #PersonalDevelopment #SelfImprovement #GrowthMindset #LifeLessons
Aim High, Raise Your Prices, Raise Your Standards, Make More Sales: Bill Rice
Bill Rice, fellow class of '92 alum from @usafaofficial, joins me as I publish this on the 33rd anniversary of our graduation.
00:00 Introduction and Background
01:03 Lead Generation Strategies
03:22 Navigating the Noise in Sales
05:21 The Evolution of Sales Techniques
09:10 Col...
#12WeeksToPeak #negotiation #SelfImprovement #LifeLessons
In this conversation, I sit down with Andres Lares, a negotiation expert, to discuss the intricacies of negotiation, leadership, and sales training.
Believe it or not, we get into the importance of goodwill in business relationships. (I always leave a little meat on the bone so my prospects and business partners want to come back to work with me.)
As The Sales Whisperer®, of ...
#12WeeksToPeak #nytimes #bestseller
How To Get on the NYT Bestseller List. Get rich. Die famous.
Since 1999, Michael Drew has helped 131 books get onto the New York Times Bestseller list, and he shares how that can make you millions—even hundreds of millions in sales.
He discusses the strategies he employed, the economics of book publishing, and the evolution of the industry over the years. Drew emphasizes the importance of understan...
#12WeeksToPeak #marketingautomation #growthmindset
Chris Brisson is the founder of Salesmsg , and he returns to The CRM Sushi Podcast after 8 years to share what is working and what he sees as the future of SMS marketing, marketing automation, digital marketing, and how to grow sales in the age of AI.
00:00 The Evolution of Sales Message
02:49 Understanding SMS and iMessage Dynamics
06:10 The Need for Specialized SMS Platforms
08:52 I...
#12WeeksToPeak #amazon #SelfImprovement
Irish...whiskey...Amazon...slapping (digitally) fraudulent reviewers on Amazon...boosting your reputation...making more money...Ferraris...Priuses...taking off our shirts...it's all in this episode...and that's just the introduction!!
- Site: https://tracefuse.ai/
- LinkedIn: https://www.linkedin.com/in/shanebarker/
- Business LinkedIn: https://www.linkedin.com/company/tracefuse/
- Busines...
Discipline Over Motivation: Chris Brisson, SMS SaaS Founder Shares Why
SMS is not dead; it's evolving and still effective.
Text messaging remains a personal connection tool.
The industry has shifted towards messaging as a primary communication method.
AI is being leveraged to enhance business operations and customer engagement.
Simplicity in marketing automation can lead to better results.
Legacy businesses present opportunities for ...
Listen Your Way Into More Sales With Gene Slade, the Sales Ninja
Gene Slade shares his journey from working in HVAC to becoming a sales trainer, emphasizing the importance of adapting sales techniques in a rapidly changing industry.
We get into the role of technology, particularly AI, in modern sales processes and the challenges faced by tradespeople today.
Gene highlights the need for proper education in the HVAC industry to ensure q...
Unlock Your Sales Team's Full Potential: Geoff Ketterer
#12WeeksToPeak #PersonalDevelopment #leadershipdevelopment
00:00 Introduction and Background
02:15 The Role of Leadership in Sales Management
05:15 Accountability and Ownership in Management
10:55 Communication and Team Dynamics
15:13 Identifying Underperformance Causes
20:12 The Importance of Emotional Stability in Sales
22:58 Developing Leadership Skills
23:30 The Importance of L...
#12WeeksToPeak #ecommerce #onlinebusiness
Maximize Your Profit Margins When Selling Online, David Schomer
David Schomer and I discuss the evolving landscape of e-commerce, focusing on the competition between Amazon and Shopify. (One is much better than the other, and it's not even close.)
We explore the importance of data-driven decisions, profit margins, and customer relationships in building a successful online business.
David ...
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